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Method and apparatus for marketing simultaneously multiple products on vending machine

  • US 20060195222A1
  • Filed: 02/28/2005
  • Published: 08/31/2006
  • Est. Priority Date: 02/28/2005
  • Status: Abandoned Application
First Claim
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1. A method for marketing multiple products from a point of sale, said method comprising (a) providing at least one vending machine;

  • (b) providing at least a first product to be sold from and dispensed by said vending machine;

    (c) identifying at least one auxiliary product that is different from said first product, is to be advertised on said vending machine, and is in a class consisting of (i) products symbiotic with said first product, (ii) products related to said first product, and (iii) products that are auxiliary beneficial products with respect to said first product;

    (d) selecting a location for said vending machine that is favorable to the marketing of products in a class consisting of said first product and said selected auxiliary product;

    (e) placing said vending machine at said location;

    (f) stocking said vending machine with said first product and with primary advertising that is viewable by and enables identification of said first product by a customer in proximity to said vending machine;

    (g) preparing promotional material for said auxiliary product; and

    , (h) mounting said promotional material on said vending machine such that said primary advertising is viewable by and enables identification of said first product by a customer in proximity to said vending machine.

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