Method and system supporting audited reporting of advertising impressions from video games
First Claim
Patent Images
1. A method comprising:
- providing video game software having executable code therein for dynamically inserting advertising data therein from an external source and for reporting data relating to impressions relating to the advertising data;
executing the video game on a system for during execution inserting advertising data therein dynamically and for reporting data relating to impressions relating to the advertising data; and
, comparing the reported data against impressions made during execution of the game to produce a comparison result.
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Accused Products
Abstract
A variety of processes for certifying the reporting of advertising impressions provided via video games are described. These certification processes optionally take advantage of automated techniques for verifying that when advertising data is provided a corresponding advertisement is provided within the video game. In addition, as software patches are often provided for video games, a recommended process for certifying patched software is also described. Reporting data associated with advertising impressions provided from uncertified video games is considered suspect and optionally discarded.
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Citations
25 Claims
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1. A method comprising:
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providing video game software having executable code therein for dynamically inserting advertising data therein from an external source and for reporting data relating to impressions relating to the advertising data;
executing the video game on a system for during execution inserting advertising data therein dynamically and for reporting data relating to impressions relating to the advertising data; and
,comparing the reported data against impressions made during execution of the game to produce a comparison result. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A method comprising:
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providing video game software having executable code therein for inserting advertising data from an external source therein dynamically and for reporting data relating to impressions relating to the advertising data;
executing the video game software on a system for during execution dynamically inserting advertising data therein and for reporting data relating to impressions relating to the advertising data; and
,during execution of the video game, reporting the data relating to impressions relating to the advertising data in a secure fashion for avoiding tampering therewith. - View Dependent Claims (13, 14, 15, 16, 17)
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18. A method comprising:
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providing video game software having executable code therein for dynamically inserting advertising data therein from an external source and for reporting data relating to impressions relating to the advertising data;
executing the video game on a system for during execution inserting advertising data therein dynamically and for reporting data relating to impressions relating to the advertising data; and
,during execution of the video game, automatically detecting advertising data dynamically inserted within the video game.
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19. A method comprising:
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executing video game software on a gaming system;
verifying a certification of at least a portion of the video game software to determine a first value; and
,when the first value is indicative of a valid certification from a certifying body, reporting impression data from the video game software in execution, the reported impression data for being compiled with audited impression data. - View Dependent Claims (20)
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21. A method comprising:
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providing a video game application having a certification thereof from a trusted certification body;
executing the video game application;
verifying the certification of the video game application as one of reliably certified and other than reliably certified; and
,when the certification of the video game application is verified as reliably certified, providing certification data to the video game for use in certifying of reported impression data. - View Dependent Claims (22)
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23. A system comprising:
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a storage medium having stored therein video game software having executable code therein for dynamically inserting advertising data therein from an external source and for reporting data relating to impressions relating to the advertising data;
a video game system having an adaptor for coupling with a communication network; and
,at least a processor for detecting impressions and for reporting detected impressions and for comparing the reported data against the detected impressions to produce a comparison result.
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24. A system comprising:
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a storage medium having stored therein video game software having executable code therein for inserting advertising data from an external source therein dynamically and for reporting data relating to impressions relating to the advertising data;
a video game system having an adaptor for coupling with a communication network; and
,at least a processor for reporting impressions in a secure fashion for avoiding tampering therewith. - View Dependent Claims (25)
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Specification