Systems and methods for providing subscription-based personalization

• US 20060224615A1
• Filed: 03/31/2005
• Published: 10/05/2006
• Est. Priority Date: 03/31/2005
• Status: Active Grant

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google Inc. (Alphabet Inc.)
• Inventors: Fikes, Andrew, Zamir, Oren E., Korn, Jeffrey L.
• Granted Patent: US 7,747,632 B2
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising

Abstract

A user'"'"'s prior searching and browsing activities are recorded for subsequent use. A user may examine the user'"'"'s prior searching and browsing activities in a number of different ways, including indications of the user'"'"'s prior activities related to advertisements. A set of search results may be modified in accordance with the user'"'"'s historical activities. The user'"'"'s activities may be examined to identify a set of preferred locations. The user'"'"'s set of activities may be shared with one or more other users. The set of preferred locations presented to the user may be enhanced to include the preferred locations of one or more other users. A user'"'"'s browsing activities may be monitored from one or more different client devices or client application. A user'"'"'s browsing volume may be graphically displayed.

Claims

1. A method of processing user data, comprising:

receiving user data from a client application, the user data including one or more events, each event corresponding to one of a plurality of data types and including respective event information;

selecting one of the events from the user data;

identifying to which of the plurality of data types the selected event corresponds;

determining a subscription condition associated with the identified data type; and

conditionally creating in a data structure associated with a user an event entry in accordance with the subscription condition associated with the identified data type and the selected event'"'"'s respective event information.

2. The method of claim 1, further including:

receiving a snooze condition; and

modifying the subscription condition in accordance with the snooze condition.

3. The method of claim 1, further including:

identifying when the selected event satisfies a filter condition;

determining a subscription condition associated with the condition; and

wherein the event entry is created in accordance with the subscription condition associated with the filter condition.

4. The method of claim 1, further including:

selectively providing access to the event entry in accordance with the subscription condition.

5. The method of claim 1, further including:

creating at least one derived information value based on a plurality of event entries in the data structure.

6. The method of claim 5, further including:

selectively providing access to the at least one derived information value in accordance with a subscription condition associated with a data type corresponding to at least one of the plurality of the event entries.

7. The method of claim 1, further including:

determining at least one derived information value based on one or more of a plurality of event entries;

detecting a change in a subscription condition associated with a data type corresponding to at least one of the plurality of event entries used to create the at least one derived information value; and

re-determining the derived information value based on the changed subscription condition and the one or more event entries.

8. The method of claim 7, wherein the redetermining excludes use of at least one respective event entry, the respective event entry having a data type associated with the changed subscription condition.

9. The method of claim 1, further including:

determining at least one derived information value based on one or more of a plurality of event entries;

detecting a change in availability of at least one of the one or more event entries; and

re-determining the at least one derived information value.

10. The method of claim 1, further including:

identifying one or more events from a plurality of event entries satisfying a condition;

modifying an availability condition associated with the one or more events;

identifying one or more derived information values based on at least one of the events; and

re-determining the one or more derived information values in accordance with the modified availability condition.

11. The method of claim 10, wherein identifying one or more events includes receiving a request from a user to delete at least one event entry.

12. The method of claim 10, wherein identifying one or more events includes receiving a request from a user to delete one or more event entries, the one or more event entries corresponding to queries related to the condition.

13. The method of claim 10, wherein the condition comprises an event having a time/date value greater than a specified time/date value.

14. The method of claim 10, wherein the condition comprises a respective event frequency exceeding a threshold.

15. The method of claim 1, further including:

associating a ranking value with the event entry.

16. The method of claim 15, further including:

modifying the ranking value based on a time-based weighting factor.

17. The method of claim 15, wherein the modifying occurs periodically.

18. The method of claim 15 further including:

periodically determining at least one derived information value based on one or more of a plurality of event entries and one or more associated ranking values.

19. A computer program product for use in conjunction with a computer system, the computer program product comprising a computer readable storage medium and a computer program mechanism embedded therein, the computer program mechanism comprising:

instructions for receiving user data from a client application, the user data including one or more events, each event corresponding to one of a plurality of data types and including respective event information;

instructions for selecting one of the events from the user data;

instructions for identifying to which of the plurality of data types the selected event corresponds;

instructions for determining a subscription condition associated with the identified data type; and

instructions for conditionally creating in a data structure associated with the user an event entry in accordance with the subscription condition associated with the identified data type and the selected event'"'"'s respective event information.

20. A computer, comprising:

a memory containing a user'"'"'s prior historical information;

a processor; and

a program, stored in the main memory and executed by the processor, the program including;

instructions for receiving user data from a client application, the user data including one or more events, each event corresponding to one of a plurality of data types and including respective event information;

instructions for selecting one of the events from the user data;

instructions for identifying to which of the plurality of data types the selected event corresponds;

instructions for determining a subscription condition associated with the identified data type; and

instructions for conditionally creating in a data structure associated with the user an event entry in accordance with the subscription condition associated with the identified data type and the selected event'"'"'s respective event information.

21. A system of processing user data, comprising:

means for receiving user data from a client application, the user data including one or more events, each event corresponding to one of a plurality of data types and including respective event information;

means for selecting one of the events from the user data;

means for identifying to which of the plurality of data types the selected event corresponds;

means for determining a subscription condition associated with the identified data type; and

means for conditionally creating in a data structure associated with the user an event entry in accordance with the subscription condition associated with the identified data type and the selected event'"'"'s respective event information.