Systems and methods for personalized product promotion
First Claim
1. A method comprising:
- generating one or more personalized promotional offers, each personalized promotional offer comprising an offer for sale of a product to a customer based on a buying history of the customer; and
making the one or more personalized promotional offers available at a terminal accessed by the customer.
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Accused Products
Abstract
Embodiments generally relate to systems and methods for personalized product promotion and pricing. More specifically, embodiments relate to systems and methods for providing customized retail customer treatment through the use of personalized promotions, which may include personalized coupons, rewards, deals, and the like. In some embodiments, the retailers'"'"' customers are assigned unique accounts. One or more promotions may be offered to selected customers based on customer information. Customer information can be obtained from customer activity which is monitored through the use of the unique account assigned to the customer. Personalized product promotion systems and methods enable a retailer to target individual users uniquely and allow for each customer to take advantage of customized promotions based on his/her activities.
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Citations
21 Claims
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1. A method comprising:
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generating one or more personalized promotional offers, each personalized promotional offer comprising an offer for sale of a product to a customer based on a buying history of the customer; and
making the one or more personalized promotional offers available at a terminal accessed by the customer. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A computer-readable storage medium containing a set of instructions capable of causing a processor to:
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generate one or more personalized promotional offers, each personalized promotional offer comprising an offer for sale of a product to a customer based on a buying history of the customer; and
make the one or more personalized promotional offers available at a terminal accessed by the customer. - View Dependent Claims (13)
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14. A computer-implemented method comprising:
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displaying a first user interface screen on a terminal, the first user interface screen capable of receiving through an input field a unique customer identifier identifying a user of the terminal;
displaying a second user interface screen on the terminal in response to the entry of the unique customer identifier in the input field, the second user interface screen graphically depicting a plurality of promotional offers, the plurality of promotional offers including at least one personalized promotional offer from a plurality of personalized offers; and
displaying a third user interface screen on the terminal that presents an interactive game, playable by the user, wherein the interactive game generates a promotional offer for the user in response to the user playing the interactive game. - View Dependent Claims (15, 16, 17)
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18. A computer-implemented method comprising:
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displaying a first user interface screen on a terminal, the first user interface screen capable of receiving through an input field a unique customer identifier identifying a user of the terminal; and
displaying a second user interface screen on the terminal that presents an interactive game, playable by the user, wherein the interactive game generates a promotional offer for the user in response to the user playing the interactive game. - View Dependent Claims (19)
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20. A computer-implemented method comprising:
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displaying a first user interface screen on a terminal, the first user interface screen capable of receiving through an input field a unique customer identifier identifying a user of the terminal; and
displaying a second user interface screen at the terminal in response to the entry of the unique customer identifier in the input field, the second user interface screen graphically depicting a plurality of promotional offers. - View Dependent Claims (21)
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Specification