Creation of segmentation definitions
First Claim
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1. A method of defining a segment for filtering website visitation data, comprising:
- displaying a plurality of events and containers as criteria by which the website visitation data may be filtered;
displaying a canvas for defining a segment, the canvas defining one or more rules for the segment by which to filter the website visitation data;
receiving user input selecting a first of the plurality of events and containers to include in the segment; and
displaying on the canvas the first of the plurality of events and containers.
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Abstract
A system and method for defining a segment for filtering website visitation data is disclosed. The method allows for creation and editing of a segment using various rules. The rules are defined using events and containers, which act as criteria by which the data is filtered. The system displays the segments and allows the user to apply them to stored data.
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Citations
20 Claims
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1. A method of defining a segment for filtering website visitation data, comprising:
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displaying a plurality of events and containers as criteria by which the website visitation data may be filtered;
displaying a canvas for defining a segment, the canvas defining one or more rules for the segment by which to filter the website visitation data;
receiving user input selecting a first of the plurality of events and containers to include in the segment; and
displaying on the canvas the first of the plurality of events and containers. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A method of editing a segment for filtering website visitation data, comprising:
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displaying a plurality of events and containers as criteria by which the website visitation data may be filtered;
receiving user input loading an existing segment comprising a set of existing events and containers;
displaying a canvas for editing the existing segment, the canvas defining one or more rules of the existing segment by which to filter the website visitation data;
receiving user input to modify the set of existing events and containers in the existing segment; and
displaying on the canvas the set of existing events and containers as modified. - View Dependent Claims (11, 12, 13, 14, 15)
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16. A computer readable memory storing a computer program executable by a processor, the computer program producing a user interface of a web analytics tool, the user interface comprising:
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a component area for displaying a plurality of events and containers as criteria by which the website visitation data may be filtered; and
a canvas for displaying and defining a segment, the canvas defining one or more rules for the segment by which to filter the website visitation data. - View Dependent Claims (17, 18, 19, 20)
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Specification