Messaging method and apparatus for use in digital distribution systems
First Claim
1. A method of subsidizing the presentation of media content by including informative messages as part of the presentation including the steps of:
- a) associating the presentation of media content to a user with a cost payable to owner, and storing the cost information including owner identification in media information;
b) segmenting the media content into sections and storing section delineation information also in the media information;
c) transferring the media content and the media information as part of a media package to an e-PVR and storing the media package as stored media package on a storage device on the e-PVR;
d) associating an informative message with a payment payable by sponsor of informative message for presentation of that informative message to user and storing the payment information including sponsor identification in message information;
e) transferring the informative message and message information as part of an informative message package to the e-PVR and storing the informative message package as stored informative message package on a storage device on the e-PVR;
f) determining that the media content from the stored media package is to be presented and selecting a plurality of informative messages where the sum of the payments of the plurality of informative messages is at least equal to the cost; and
g) presenting the media content from the stored media package and presenting at least an informative message selected from the plurality of informative messages selected above, after each section.
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Accused Products
Abstract
A method of subsidizing the presentation of media content by including informative messages as part of the presentation. The presentation of the media content is paused while the informative message is presented. The cost of the media content is credited to the owner and the payment associated with the informative message is debited from the sponsor of the informative message. Some content is segmented into sections and the informative messages are presented before or after each section. Other content is not segmented, but informative messages are presented at intervals determined by an e-PVR.
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Citations
30 Claims
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1. A method of subsidizing the presentation of media content by including informative messages as part of the presentation including the steps of:
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a) associating the presentation of media content to a user with a cost payable to owner, and storing the cost information including owner identification in media information;
b) segmenting the media content into sections and storing section delineation information also in the media information;
c) transferring the media content and the media information as part of a media package to an e-PVR and storing the media package as stored media package on a storage device on the e-PVR;
d) associating an informative message with a payment payable by sponsor of informative message for presentation of that informative message to user and storing the payment information including sponsor identification in message information;
e) transferring the informative message and message information as part of an informative message package to the e-PVR and storing the informative message package as stored informative message package on a storage device on the e-PVR;
f) determining that the media content from the stored media package is to be presented and selecting a plurality of informative messages where the sum of the payments of the plurality of informative messages is at least equal to the cost; and
g) presenting the media content from the stored media package and presenting at least an informative message selected from the plurality of informative messages selected above, after each section. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 28)
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27. A method of presenting media content and including informative messages including the steps of:
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a) associating the presentation of media content to a user with a cost payable to owner, and storing the cost information including owner identification in media information;
b) transferring the media content and the media information as part of a media package to an e-PVR and storing the media package as stored media package on a storage device on the e-PVR;
c) associating an informative message with a payment payable by sponsor of informative message for presentation of that informative message to user and storing the payment information including sponsor identification in message information;
d) transferring the informative message and message information as part of an informative message package to the e-PVR and storing the informative message package as stored informative message package on a storage device on the e-PVR;
e) determining that the media content from the stored media package is to be presented and selecting a plurality of informative messages where the sum of the payments of the plurality of informative messages is at least equal to the cost; and
f) presenting the media content from the stored media package and presenting at least an informative message selected from the plurality of informative messages selected above. - View Dependent Claims (29, 30)
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Specification