System and method for a customer loyalty reward system utilizing a shopping search portal, a payment transfer agent and email marketing
First Claim
1. A loyalty reward system comprising plural computers connected via a network, said loyalty reward system further comprising:
- (a) means for presenting a loyalty reward offer to a buyer computer on a selling web page;
(b) means for retrieving buyer payment information comprising a buyer email address from a payment transfer agent;
(c) means for sending a loyalty invitation email to said buyer email address;
(d) means for processing a notification of buyer acceptance of said loyalty invitation email; and
(e) means for calculating a rebate reward
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Accused Products
Abstract
A seller registers with a loyalty reward program and provides access authorization for the seller'"'"'s payment transaction information to a payment transfer agent, and receives HTML for displaying a reward offer to a buyer, which is presented in response to a browser accessing a selling page. Information from the selling page is captured and stored it in a database, and a portal page enables buyers to search for items offering a reward, ranking results by highest percentage reward, so items matching sellers with prior transactions with the buyer are placed higher. Periodically, the payment transfer agent is accessed to capture seller payment transaction information, to send a loyalty invitation email to the buyer. Invitation acceptance is recorded, and pending rewards are sent to the payment transfer agent for fulfillment. Repeat transactions are stimulated by sending marketing emails to the address used as an account identifier by the buyer.
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Citations
10 Claims
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1. A loyalty reward system comprising plural computers connected via a network, said loyalty reward system further comprising:
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(a) means for presenting a loyalty reward offer to a buyer computer on a selling web page;
(b) means for retrieving buyer payment information comprising a buyer email address from a payment transfer agent;
(c) means for sending a loyalty invitation email to said buyer email address;
(d) means for processing a notification of buyer acceptance of said loyalty invitation email; and
(e) means for calculating a rebate reward - View Dependent Claims (2, 3, 4, 5)
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6. An automated method, performed by a computer-based loyalty reward system, for offering a rebate reward from a seller to a buyer as part of a transaction utilizing a payment transfer agent, the method comprising the steps of:
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presenting an offer of said rebate reward on an HTML selling page;
retrieving payment information from said payment transfer agent;
sending an invitation email to a buyer email address included in said payment information, processing an acceptance message from said buyer; and
calculating said rebate reward. - View Dependent Claims (7, 8, 9, 10)
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Specification