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Monetizing a preview pane for ads

  • US 20070050251A1
  • Filed: 08/29/2005
  • Published: 03/01/2007
  • Est. Priority Date: 08/29/2005
  • Status: Abandoned Application
First Claim
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1. A method of charging advertisers a fee for a second ad space, comprising:

  • providing one or more ads from a plurality of different advertisers in a first ad space, the first ad space maintained by an ad space supplier;

    receiving a user input identifying at least one of the ads in the first ad space;

    providing a second ad space for a supplemental ad, the supplemental ad having supplemental advertising information relating to the at least one ad identified by the user input; and

    charging an advertiser associated with the supplemental advertising information a fee based on receiving the user input.

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