Location influenced search results

• US 20070061302A1
• Filed: 01/19/2006
• Published: 03/15/2007
• Est. Priority Date: 09/14/2005
• Status: Active Grant

• Current Assignee: Blue Hills Series 95 of Allied Security Trust I (Allied Security Trust)
• Original Assignee: Jumptap Incorporated (Apollo Global Management, Inc.)
• Inventors: Ramer, Jorey, Doughty, Dennis, Soroca, Adam
• Granted Patent: US 7,603,360 B2
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06F 16/9537 Spatial or temporal dependent retrieval, e.g. spatiotemporal queries
• CPC Class Codes: G06Q 20/102 Bill distribution or payments
• CPC Class Codes: G06Q 30/0205 Location or geographical consideration
• CPC Class Codes: G06Q 30/0251 Targeted advertisements
• CPC Class Codes: G06Q 30/0281 Customer communication at a business location, e.g. providing product or service information, consulting
• CPC Class Codes: Y10S 707/99933 Query processing, i.e. searching
• CPC Class Codes: Y10S 707/99945 Object-oriented database structure processing

Abstract

Improved mobile content presentation capabilities are disclosed for mobile communications facilities, such as cell phones. Information relating to the location of mobile communication facilities and other capabilities are employed to improve the presentation and relevance of mobile content to appropriate or desirable mobile communication facilities.

Claims

1. A method, comprising:

receiving a search request from a mobile communication facility;

receiving information relating to the location of the mobile communication facility; and

presenting search results in a list according to relevancy, wherein the relevancy is at least in part based on the information relating to the location of the mobile communication facility.

2. The method of claim 1 wherein the search request is made using a query entry facility of the mobile communication facility.

3. The method of claim 2 wherein the query entry facility is adapted to receive an explicit query request from a user of the mobile communication facility.

4. The method of claim 3 wherein the explicit query request is based at least in part on a text query entry.

5. The method of claim 3 wherein the explicit query request is based at least in part on a voice recognition query entry.

6. The method of claim 2 wherein the query entry facility receives an implicit query request.

7. The method of claim 6 wherein the implicit query request is based at least in part on time of day.

8. The method of claim 6 wherein the implicit query request is based at least in part on location.

9. The method of claim 6 wherein the implicit query request is based at least in part on proximity to a location.

10. The method of claim 1 wherein the information relating to the location is determined according to a phone number of the mobile communication facility.

11. The method of claim 1 wherein the information relating to the location is determined according to a unique identifier associated with the mobile communication facility.

14. The method of claim 1 wherein the information relating to the location is determined according to location coordinates of the mobile communication facility.

19. The method of claim 1 wherein the information relating to the location is determined by a user entered location.

20. The method of claim 1 wherein the information relating to the location is determined according to a distance from a specified location.

21. The method of claim 1 wherein the relevancy is further based at least in part on a phone number of the mobile communication facility.

25. The method of claim 1 wherein the relevancy is further based at least in part on location coordinates of the mobile communication facility.

26. The method of claim 1 wherein the relevancy is further based at least in part on a user entered location.

27. The method of claim 1 wherein the relevancy is further based at least in part on a distance from a specified location.

28. The method of claim 1 wherein the relevancy is a relevancy score.

57. The method of claim 1 wherein the mobile communication facility is a phone.

58. The method of claim 1 wherein the mobile communication facility is a cellular phone.

59. The method of claim 1 wherein the mobile communication facility is a mobile phone.

60. The method of claim 1 wherein the mobile communication facility is a GSM phone.

12-13. -13. (canceled)

15-18. -18. (canceled)

22-24. -24. (canceled)

29. A system, comprising:

a receiver adapted to receive a search request from a mobile communication facility;

the receiver further adapted to receive information relating to the location of the mobile communication facility; and

a presentation facility adapted to present search results in a list according to relevancy, wherein the relevancy is at least in part based on the information relating to the location of the mobile communication facility.

30-56. -56. (canceled)