SYSTEM AND METHOD FOR ISSUE-CENTRIC COMMUNICATIONS MANAGEMENT
First Claim
1. A method for managing communications information, comprising:
- a) creating an issue;
b) logging information data relating to the issue, and storing said information data onto mass storage means; and
c) executing reports for compiling logged activities based on predetermined criteria.
4 Assignments
0 Petitions
Accused Products
Abstract
An issue-centric information management system for facilitating and increasing the efficiency of a communications department by providing a comprehensive and robust methodology to track all activity that relates to a corporate communications issues, public affairs issues, investor relations issues, or other sets of issues affecting a group of cooperating individuals. To support the methodology, the system can include a software implementation that supports and assists the system by providing a method of storage and retrieval of pertinent data, as well as to facilitate interaction between the various individuals implementing the communications strategy. The software implementing the system can facilitate tracking all “transactions” that occur related to any given corporate issue. The centralizing of all data and events relating to a communications issue allows the complete picture of all strategy regarding the issue to be seen with the effects of the actions taken. This allows a complete view of all facets of the problem and permits powerful analysis and accurate decision-making.
9 Citations
20 Claims
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1. A method for managing communications information, comprising:
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a) creating an issue;
b) logging information data relating to the issue, and storing said information data onto mass storage means; and
c) executing reports for compiling logged activities based on predetermined criteria. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19)
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20. A communications management system comprising:
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an issue creation module for generating an issue record;
a contact list creation module for generating a local listing of individuals linked to the issue record;
a search module for receiving and linking media search terms to the issue record;
a media engine for executing a search for media content including the media search terms;
a media content saving module for storing the media content onto mass storage means, and for linking the media content matching the media search terms to the issue record;
a call module for receiving and linking telephone call information to the issue record;
an editorial calendar module for receiving an linking editorial opportunities to the issue record;
an email module for receiving and linking email information to the issue record; and
,an event management module for receiving and linking event information to the issue record.
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Specification