Enhanced directory assistance system and method including location search functions

• US 20070072591A1
• Filed: 09/25/2006
• Published: 03/29/2007
• Est. Priority Date: 09/23/2005
• Status: Abandoned Application

• Current Assignee: Faith Mcgary, Ian Bacon
• Original Assignee: Faith Mcgary, Ian Bacon
• Inventors: McGary, Faith, Bacon, Ian
• Application Number:
  US11/526,837
• Publication Number:
  US 20070072591A1
• Time in Patent Office: Days
• US Class Current: 455/414.100
• CPC Class Codes: G06Q 30/0261 based on user location
• CPC Class Codes: H04L 67/306 User profiles
• CPC Class Codes: H04L 67/52 specially adapted for the location of the user terminal
• CPC Class Codes: H04W 4/02 Services making use of location information
• CPC Class Codes: H04W 4/023 using mutual or relative location information between multiple location based services [LBS] targets or of distance thresholds
• CPC Class Codes: H04W 4/029 Location-based management or tracking services

Abstract

A method for sending a targeted advertising campaign to a plurality of mobile phone devices, comprises the step of receiving geographic information relating to geographic location of mobile phone devices, wherein the information is collected from a plurality of corresponding mobile service providers. The method includes the step of maintaining a subscriber database that contains contact information relating to a plurality of subscribers. The system interacts with an advertiser so as to receive advertising content intended for targeted mobile phone devices. Furthermore, the system communicates the advertising content to the targeted mobile phone devices that are located within a specified distance from a location specified by the advertiser.

Claims

1. A method for sending a targeted advertising campaign to a plurality of mobile phone devices, said method comprising the steps of:

(a) receiving geographic information relating to geographic location of mobile phone devices said information collected from a plurality of corresponding mobile service providers;

(b) maintaining a subscriber database that contains contact information relating to a plurality of subscribers;

(c) interacting with an advertiser so as to receive advertising content intended for targeted mobile phone devices; and

(d) communicating said advertising content to said targeted mobile phone devices that are located within a specified distance from a location specified by said advertiser.

2. A method in accordance with claim 1, said maintaining step further comprises the step of maintaining demographic information relating to each of said subscribers.

3. A method in accordance with claim 1, wherein said maintaining step further comprises the step of maintaining preferences for goods and services of each of said subscribers.

4. The method in accordance with claim 3, further comprising the step of generating an advertising promotion code and communicating said advertising promotion code to said targeted mobile phone devices.

5. The method in accordance with claim 4, wherein said advertising promotion code further comprises an advertising electronic coupon.

6. The method in accordance with claim 4, wherein said advertising promotion code further comprises a promotion password.

7. The method in accordance with claim 4 further comprising the step of tracking said advertising promotion code for redemption by a consumer.

8. The method in accordance with claim 1, wherein said communicating step further comprises the step of communicating to said targeted mobile devices via at least one of arrangements including SMS, Text messaging, email, voice mail, and pop up window on a web page.

9. The method in accordance with claim 1 further comprising a payment arrangement to each one of said mobile service providers for providing location information of mobile devices of their corresponding subscribers.

10. The method in accordance with claim 1 further comprising the step of providing financial incentives to those subscribers who are willing to receive said advertising content.

11. The method in accordance with claim 10 wherein said financial incentives include free directory assistance services.

12. A method for providing location information of a plurality of mobile devices, said method comprising the steps of:

receiving geographic information relating to geographic location of said mobile phone devices said information being collected from a plurality of corresponding mobile service providers;

receiving a request from a subscriber mobile device to track a geographic location of another mobile device as identified by said subscriber;

retrieving said geographic location of another mobile device; and

communicating said geographic location of said another mobile device to said subscriber mobile device.

13. The method in accordance with claim 12, further comprising a step of receiving request from said subscriber mobile device to track geographic locations of a group of other mobile devices identified by a requester of said request.

14. The method in accordance with claim 13 wherein said group comprises categories and sub categories.

15. The method in accordance with claim 14 wherein said communicating step further comprises the step of providing instructions to said subscriber mobile device to display locations of a desired set of mobile devices of said group on a map.

16. The method in accordance with claim 15 wherein each mobile device relating to each category is displayed by a distinguishing identifier such as color and icon.

17. The method in accordance with claim 12 further comprising the step of providing an alert to said subscriber mobile device when a desired one of said another mobile device is locating within a specified distance from said subscriber mobile device.

18. The method in accordance with claim 17 wherein said subscriber mobile device is provided with a directory assistance service for locating a business category nearest to said mobile device.

19. The method in accordance with claim 18 further comprising the step of said subscriber mobile device sending invitation to a plurality of other mobile devices that are located within a specified distance from said located business.

20. A system for gathering and updating location information of a plurality of mobile devices said system comprising:

a plurality of mobile devices each of which communication via a corresponding mobile service provider;

a carrier location gateway coupled to each of said mobile service providers for receiving geographic information of each of said mobile devices via their corresponding mobile service provider; and

a directory assistance platform coupled to said carrier location gateway for retrieving said geographic locations of said mobile devices corresponding to each one of said mobile service providers.

21. The system in accordance with claim 20 wherein said geographic information further comprises GPS information received from each of said mobile devices.

22. The system in accordance with claim 21 wherein said geographic information further includes azimuth information received from each of said mobile devices.

23. The system in accordance with claim 20 wherein said directory assistance platform is configured to receive advertising content from an advertising source, so as to communicate said advertising content to a group of mobile devices whose location is updated by said directory assistance system.

24. The system in accordance with claim 23, wherein said mobile devices are those that are located within a specified distance from a desired location.

25. The system in accordance with claim 20 wherein said directory assistance system comprises:

a subscriber database configured to store subscriber information for each mobile phone device subscribed with the system;

a location update module configured to retrieve location information of each of said mobile phone devices; and

an advertising module configured to interface with said advertising source so as to receive advertising content for a desired advertising campaign intended for a targeted group of mobile devices.

26. The system in accordance with claim 25 further comprising a registration module configured to contact a specified set of mobile devices so as to subscribe said mobile devices with said directory assistance system.

27. The system in accordance with claim 26, further comprising a billing module to track payments to said mobile service providers for obtaining said geographic locations.

28. The system in accordance with claim 20, wherein said mobile phone devices include a client platform comprising a location update module so as to obtain the location of said mobile device.

29. The system in accordance with claim 28 further comprising a GPS system and an azimuth information system so as to provide the location and height of said mobile device.

30. The system in accordance with claim 29 wherein said azimuth information is provided so as to identify the floor location of said mobile device in a multi story building.

31. The system in accordance with claim 28 wherein said mobile device further comprises:

a group categorization module so as to assign a group category to a contact listing maintained in said mobile device; and

a group database configured to store the location of mobile phone devices identified by said group categorization module.

32. The system in accordance with claim 31 further comprising an alert module so as to set up an alert when any one of said mobile devices within a group category are within a specified distance from said mobile device.