Adaptive user profiling on mobile devices

• US 20070073799A1
• Filed: 09/29/2005
• Published: 03/29/2007
• Est. Priority Date: 09/29/2005
• Status: Abandoned Application

• Current Assignee: Conopco (Unilever PLC)
• Original Assignee: Conopco (Unilever PLC)
• Inventors: Hurling, Robert, Adjali, Iqbal, De Boni, Marco, Dias, Malcolm, Bataveljic, Ogi
• Application Number:
  US11/239,189
• Publication Number:
  US 20070073799A1
• Time in Patent Office: Days
• US Class Current: 709/200
• CPC Class Codes: H01L 2924/00 Indexing scheme for arrangements or methods for connecting or disconnecting semiconductor or solid-state bodies as covered by H01L24/00
• CPC Class Codes: H01L 2924/0002 Not covered by any one of groups H01L24/00, H01L24/00 and H01L2224/00
• CPC Class Codes: H04L 67/306 User profiles
• CPC Class Codes: H04W 28/06 Optimizing the usage of the radio link, e.g. header compression, information sizing , discarding information system modifying transmission characteristic according to link quality by modifying frame length H04L1/0007; dynamic adaptation of the packet size for flow control or congestion control H04L47/365
• CPC Class Codes: H04W 28/18 Negotiating wireless communication parameters
• CPC Class Codes: H04W 8/20 Transfer of user or subscriber data

Abstract

An apparatus for adaptive user profiling on mobile computing devices and a method of operating such devices for interacting with a user and for receiving data and instructions from a remote data resource. The method comprising detecting personal attributes of the user by interpreting one or more interactions between the device and the user, and transmitting information identifying the personal attributes of the user to the remote data resource. Determining, at the remote data resource and as a function of the transmitted information identifying personal attributes of the user, at least one of data content or program instructions to be downloaded to the mobile computing device.

Claims

1. A method of operating a mobile computing device for interacting with and adaptively profiling a user in order to retrieve content and information requested by and tailored to the user from a remote data resource, comprising the steps of:

i) detecting personal attributes of the user by interpreting one or more interactions between the device and the user;

ii) defining on the device a profile of the user based on the detected personal attributes;

iii) transmitting the user profile and a user defined request for content and information to the remote data resource;

iv) determining, at the remote data resource and as a function of the transmitted user profile, content and information to be downloaded to the mobile computing device; and

v) downloading the content and information to the device and configuring the device to convey the corresponding content and information in an optimum manner by automatically selecting on the device the most appropriate output format for that content and information having regard to the user profile;

wherein the conveying includes optimising the visual layout and/or audio properties of the output format.

2. The method of claim 1, wherein interpreting an interaction involves determining a mode of use of the device.

3. The method of claim 1, wherein interpreting an interaction involves parsing a natural language request and/or parsing an input textual command string.

4. The method of claim 1, wherein interpreting an interaction involves processing a signal received from one or more of the following sensors associated with the device:

pressure, temperature, chemical, audio and visual.

5. The method of claim 1, wherein interpreting an interaction involves processing an image of the user obtained by the device.

6. The method of claim 5, wherein the processing of the image includes recognising facial features and identifying facial expressions of the user.

7. The method of claim 1, wherein the step of defining on the device a profile further comprises updating an existing profile for the user based on the personal attributes.

8. The method of claim 1, wherein defining the user profile includes applying an optimisation algorithm to the personal attributes to determine the profile category to which the user belongs.

9. The method of claim 8, wherein the optimisation algorithm is associated with a plurality of hierarchical profile categories, each separately defined by a predetermined set of one or more personal attribute criteria.

11. The method of claim 7, wherein determining at the remote data resource involves matching the user profile of the user to at least one of data the response to the request for information that is specific to the profile category of the user.

13. The method of claim 1, wherein the corresponding information is conveyed either visually and/or audibly in one or more of the following formats:

textual, graphical, pictorial, video, animation and audio.

14. The method of claim 7 , further comprising storing the user profile on the device in a non-volatile storage means.

23. The method according to claim 1 wherein the profile of the user based on the detected personal attributes comprises attributes selected from the group consisting of gender, age, ethnic group, hair colour, eye colour, facial marks, complexion, health, medical conditions, personality type, likes, dislikes, interests, hobbies, activities and lifestyle preferences.

24. The method according to claim 1 wherein the data content or program instructions to be downloaded to the mobile computing device is information or content requested by the user and is accessed by connection to the internet.

10. (canceled)

12. (canceled)

15. An apparatus comprising:

i) a mobile computing device for interacting with and adaptively profiling a user and for requesting and retrieving content and information from a remote data resource, including;

ii) means for detecting personal attributes of the user by interpreting one or more interactions between the device and the user;

iii) means for defining on the device a profile of the user based on the detected personal attributes;

v) means for transmitting the user profile and a request for content and information to the remote data resource; and

wherein the remote data resource includes a means for determining as a function of the transmitted user profile, information and content to be downloaded to the mobile computing device; and

means for transmitting the the requested information and content to the mobile computing device, wherein the device is configured to convey the transmitted content and information in a in an optimum manner by automatically selecting on the device the most appropriate output format appropriate for that content and information having regard to the user profile;

wherein the convening includes optimising the visual layout and/or audio properties of the output format.

16. The apparatus of claim 15, wherein the mobile computing device is one of the following devices:

a laptop, a PDA, a mobile phone and a tablet PC.

17. The apparatus of claim 15, wherein the remote data resource is a server having one or more associated databases for storage of data content and program instructions.

18. A mobile computing device for interacting with and adaptively profiling a user and for communicating with a remote data resource to retrieve content and information requested by and tailored to the user from the remote data resource, comprising:

i) means for detecting personal attributes of the user by interpreting one or more physical interactions between the device and the user;

ii) means for defining on the device a profile of the user based on the detected personal attributes;

iii) transmitting means for transmitting to the remote data resource the user profile and a request for content and information from to the remote data resource; and

iv) receiving means for receiving from the remote data resource content and information tailored to the user profile; and

(v) means for configuring the device to convey the content and information from the remote data resource in an optimum manner by automatically selecting on the device the most appropriate output format for that information having regards to the user profile;

wherein the conveying includes optimising the visual layout and/or audio properties of the output format.

19. The device of claim 18, wherein the device is in the form of one of the following devices:

a laptop, a PDA, a mobile phone and a tablet PC.

20. The device of claim 18 , wherein the means for detecting includes one or more of the following sensors:

pressure, temperature, chemical, audio and visual.

21. A remote data resource for communicating with a mobile computing device, comprising:

i) receiving means for receiving a user defined request for content and information and a user profile from the mobile computing device, said the user profile being based on the personal attributes of the user of the device;

ii) means for determining as a function of the user profile, requested content and information tailored to the user profile for transmitting to the device; and

iii) transmitting means for transmitting the content and information to the device; and

wherein the remote data resource comprises at least one database having stored thereon a plurality of data content and/or programmed instructions arranged in accordance with a plurality of hierarchical user profile categories.

22. (canceled)