Systems and methods to facilitate product market management
First Claim
1. A computer-based system for supporting product market management, comprising;
- a product market database; and
a product market management system in communication with the product market database and including at least one software module configured to;
receive market information items and document the market information items in the product market database, and mutually relate the received information items;
receive information on product decisions and document the information on product decisions in the product market database;
receive information on dependencies of the product decisions, wherein the dependencies are based on one or more of at least one of the market information items and at least one of the product decisions, and document the information on the dependencies in the product market database;
provide access to the product market database to review the information items stored in the product market database for support of the product decisions to identify gaps therein; and
initiate a market research request to fill at least one identified gap in the market information items.
1 Assignment
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Accused Products
Abstract
The present invention is directed to automated computer-based product market management. A system for supporting product market management is provided, the system configured to receive market information items and to document received market information items in a database, and mutually relating the received market information items; receive information on product decisions and to document received information on product decisions in the database; receive information on dependencies of the product decisions, wherein the dependencies are based on at least one of the market information items and at least one of the product decisions, and to document the information on dependencies in the database; provide access to the database to review the information items for support of the product decisions to identify gaps therein; and initiate a market research request to fill at least one identified gap in the market information items.
39 Citations
25 Claims
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1. A computer-based system for supporting product market management, comprising;
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a product market database; and
a product market management system in communication with the product market database and including at least one software module configured to;
receive market information items and document the market information items in the product market database, and mutually relate the received information items;
receive information on product decisions and document the information on product decisions in the product market database;
receive information on dependencies of the product decisions, wherein the dependencies are based on one or more of at least one of the market information items and at least one of the product decisions, and document the information on the dependencies in the product market database;
provide access to the product market database to review the information items stored in the product market database for support of the product decisions to identify gaps therein; and
initiate a market research request to fill at least one identified gap in the market information items. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. A computer-readable medium having computer-executable instructions for managing market information and product decisions, the computer-executable instructions comprising instructions for:
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receiving market information items, documenting the market information items in a product market database, and mutually relating the received market information items;
receiving information on product decisions and documenting the received information on product decisions in the product market database;
receiving information on dependencies of product decisions on at least one of the received market information items or at least one of the product decisions, and documenting the information on dependencies of product decisions in the product market database;
providing access to the product market database for reviewing market information items stored in the product market database to support product decisions to identify gaps therein; and
initiating a market research request to fill at least one of the identified gaps in the received market information items. - View Dependent Claims (14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24)
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25. A computer-based method for supporting product market management, comprising;
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receiving market information items and documenting the market information items in a product market database, and mutually relating the received information items;
receiving information on product decisions and documenting the information on product decisions in the product market database;
receiving information on dependencies of the product decisions, where the dependencies are based on one or more of at least one of the market information items and at least one of the product decisions, and documenting the information on the dependencies in the product market database;
providing access to the product market database to review the information items stored in the product market database for support of the product decisions to identify gaps therein; and
initiating a market research request to fill at least one identified gap in the market information items.
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Specification