Population of an Advertisement Reference List
First Claim
1. A method for generating an advertisement reference list based on user impressions of an advertisement, the method comprising:
- displaying an advertisement in a digital environment;
confirming the existence of an advertisement impression; and
adding at least one advertisement identifier associated with the advertisement to a reference list, the addition of information occurring in response to the confirmation of an advertisement impression.
4 Assignments
0 Petitions
Accused Products
Abstract
A list of advertisements, products, or services for which an impression is generated during the course of a digital environment session (e.g., a video game) may be imported to a list that may be viewed at the conclusion of the digital session. The user may then visit advertiser web sites and/or view/purchase products at their leisure instead of while immersed in the digital experience. Similarly, a list of all advertisements through which an interaction occurred during the course of a video game experience (e.g., physical encounter, purchase of an in-game product, utilizing a sponsored product) may be imported to a list that may be viewed at the conclusion of a game session. The user may then visit the advertiser web sites and/or view/purchase products at their leisure instead of while immersed in the digital environment.
208 Citations
55 Claims
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1. A method for generating an advertisement reference list based on user impressions of an advertisement, the method comprising:
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displaying an advertisement in a digital environment;
confirming the existence of an advertisement impression; and
adding at least one advertisement identifier associated with the advertisement to a reference list, the addition of information occurring in response to the confirmation of an advertisement impression. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22)
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23. A method for generating an advertisement reference list based on user interactions with an advertisement, the method comprising:
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displaying an advertisement in a digital environment;
confirming the a user interaction with the advertisement; and
adding at least one advertisement identifier associated with the advertisement to a reference list, the addition of information occurring in response to the confirmation of the advertisement interaction. - View Dependent Claims (24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43, 44, 45, 46)
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47. A system for generating an advertisement reference list, comprising:
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an advertisement source; and
a computing device configured to;
receive advertisement data from the advertisement source;
render the advertisement data in a digital environment;
confirm a communication of the advertisement data to an observer of the digital environment; and
generate a list of advertisement data communicated to the observer of the digital environment. - View Dependent Claims (48, 49, 50, 51, 52, 53)
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54. A machine-readable medium comprising instructions executable by a processor, the instructions corresponding to a method for generating an advertisement reference list based on user impressions of an advertisement, the method comprising:
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displaying an advertisement in a digital environment;
confirming the existence of an advertisement impression; and
adding at least one advertisement identifier associated with the advertisement to a reference list, the addition of information occurring in response to the confirmation of an advertisement impression.
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55. A machine-readable medium comprising instructions executable by a processor, the instructions corresponding to a method for generating an advertisement reference list based on user interactions with an advertisement, the method comprising:
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displaying an advertisement in a digital environment;
confirming the a user interaction with the advertisement; and
adding at least one advertisement identifier associated with the advertisement to a reference list, the addition of information occurring in response to the confirmation of the advertisement interaction.
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Specification