Method and system for facilitating trading of digital media space
First Claim
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1. A system for trading media space, comprising:
- a server node operatively connectable to user interfaces for receiving requests for media space from buyers and offers of media space from sellers, said server comprising a memory with a set of rules for matching one of the requests with a composite offer to form a matched request and offer pair, the composite offer including a plurality of media spaces from a plurality of sellers which collectively meet the requirements of the buyers; and
a delivery system connected to said server node for facilitating delivery of media content between the buyer and seller of the matched request and offer pair.
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Abstract
A system for trading media space includes a server node which receives requests for media space from buyers and offers of media space from sellers. The server node includes a set of rules for matching one of the requests and with a composite offer including a plurality of media spaces from a plurality of sellers which collectively meet the requirements of the one of the buyers. A delivery system is connected to said server node for facilitating delivery of media content between the buyer and seller of the matched pair.
22 Citations
28 Claims
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1. A system for trading media space, comprising:
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a server node operatively connectable to user interfaces for receiving requests for media space from buyers and offers of media space from sellers, said server comprising a memory with a set of rules for matching one of the requests with a composite offer to form a matched request and offer pair, the composite offer including a plurality of media spaces from a plurality of sellers which collectively meet the requirements of the buyers; and
a delivery system connected to said server node for facilitating delivery of media content between the buyer and seller of the matched request and offer pair. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13)
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14. A method for trading media space, comprising the steps of:
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receiving, at a server node, requests for media space from buyers and offers of media space from sellers; and
matching a request of one of the buyers with a composite offer to form a matched request and offer pair using a set of rules, the composite offer including a plurality of media spaces from a plurality of sellers which collectively meet the requirements of the one of the buyers. - View Dependent Claims (15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28)
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Specification