Comparison of Website Visitation Data Sets
First Claim
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1. A computer-implemented method for providing a comparison of website visitation data sets, comprising:
- receiving user input to compare a first set of website visitation data to a second set of website visitation data, wherein the first and second sets comprise a plurality of segmentation criteria, the plurality of segmentation criteria comprising a plurality of website visitation metrics;
receiving user input to define the second set;
retrieving data corresponding to the second set;
calculating, for at least one website visitation metric, a difference between values of the website visitation metric for the first and second data sets; and
displaying a report comprising the calculated difference.
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Abstract
A system compares website visitation data sets in response to receiving user input. The system includes a client for processing the input to define one or more data sets as a query to a network, which returns the requested data. The system calculates, for at least one website visitation metric, a difference between values of the website visitation metric for the data sets, and displays one or more reports. In addition, reports can be further adjusted per additional data input. The results enable users to analyze the effects of combinations of factors.
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Citations
30 Claims
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1. A computer-implemented method for providing a comparison of website visitation data sets, comprising:
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receiving user input to compare a first set of website visitation data to a second set of website visitation data, wherein the first and second sets comprise a plurality of segmentation criteria, the plurality of segmentation criteria comprising a plurality of website visitation metrics;
receiving user input to define the second set;
retrieving data corresponding to the second set;
calculating, for at least one website visitation metric, a difference between values of the website visitation metric for the first and second data sets; and
displaying a report comprising the calculated difference. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17)
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18. A computer-implemented method for providing a comparison of website visitation data sets, comprising:
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receiving user input to compare a first set of website visitation data to a second set of website visitation data, wherein the first and second sets comprise a plurality of segmentation criteria, the plurality of segmentation criteria comprising a plurality of website visitation metrics;
receiving user input to define the second set;
retrieving data corresponding to the second set;
calculating, for at least one website visitation metric, a difference between values of the website visitation metric for the first and second data sets; and
displaying a report comprising the first set data, the second set data, and the calculated difference. - View Dependent Claims (19)
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20. A system for providing a comparison of website visitation data sets, comprising:
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a definition module configured for receiving user input to compare a first set of website visitation data to a second set of website visitation data, wherein the first and second sets comprise a plurality of segmentation criteria, the plurality of segmentation criteria comprising a plurality of website visitation metrics, further configured for receiving user input to define the second set;
a retrieval module configured for retrieving data corresponding to the second set and calculating, for at least one website visitation metric, a difference between values of the website visitation metric for the first and second data sets; and
a reporting module configured for displaying a report comprising the calculated difference. - View Dependent Claims (21, 22, 23, 24, 25, 26, 27)
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28. A system for providing a comparison of website visitation data sets, comprising:
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a means for receiving user input to compare a first set of website visitation data to a second set of website visitation data, wherein the first and second sets comprise a plurality of segmentation criteria, the plurality of segmentation criteria comprising a plurality of website visitation metrics;
a means for receiving user input to define the second set;
a means for retrieving data corresponding to the second set;
a means for calculating, for at least one website visitation metric, a difference between values of the website visitation metric for the first and second data sets; and
a means for displaying a report comprising the calculated difference.
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29. A computer readable memory storing a computer program executable by a processor, the computer program producing a user interface for displaying website visitation data, the user interface comprising:
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a report control area configured for receiving user input to compare a first set of website visitation data to a second set of website visitation data, wherein the first and second sets comprise a plurality of segmentation criteria, the plurality of segmentation criteria comprising a plurality of website visitation metrics, and configured for receiving user input to define the second set;
a executable process for retrieving data corresponding to the second set and for calculating, for at least one website visitation metric, a difference between values of the website visitation metric for the first and second data sets; and
a report display area for displaying a report comprising the calculated difference. - View Dependent Claims (30)
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Specification