Recurring message system and method
First Claim
1. A computerized recurring message system for use on a network, comprising:
- a database having customer profile data where each customer record includes an email address and at least one of;
a customer demographic, a preference setting, and a shopping behavior;
a software module operatively configured to utilize business user input to create a rule for sending messages at regular intervals based on the customer profile data; and
an email campaign manager operatively configured to send a personalized message to a customer over the network based on the business user created rule.
1 Assignment
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Accused Products
Abstract
In a preferred embodiment, a recurring message system and method allows a business user or layperson user to send emails at regular intervals based on rules the users have created. This feature can be implemented in many different ways. For instance, the user may utilize the recurring message system and method to send annual “Happy Birthday” emails. Moreover, the user may utilize the recurring message system and method to work integrally with more complex applications that work in conjunction with other email message systems, email campaign managers, and subscriber list systems. It will be evident to one of ordinary skill in the art that the user could use the recurring message feature with an email campaign system or any of a variety of software programs that work with email. Furthermore, the user could use the recurring messages to send a special offer to customers who have not made a purchase in a predetermined number of days.
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Citations
16 Claims
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1. A computerized recurring message system for use on a network, comprising:
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a database having customer profile data where each customer record includes an email address and at least one of;
a customer demographic, a preference setting, and a shopping behavior;
a software module operatively configured to utilize business user input to create a rule for sending messages at regular intervals based on the customer profile data; and
an email campaign manager operatively configured to send a personalized message to a customer over the network based on the business user created rule. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A method for managing recurring messages for use on a network, comprising steps of:
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storing customer profile data where each customer record includes an email address and at least one of;
a customer demographic, a preference setting, and a shopping behavior;
utilizing business user input to create a rule for sending messages at regular intervals based on the customer profile data; and
sending the personalized message to a customer over the network based on the business user created rule. - View Dependent Claims (10, 11, 12, 13, 14, 15, 16)
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Specification