APPARATUS, SYSTEM, AND METHOD FOR LISTING AGGREGATION

• US 20070130008A1
• Filed: 10/16/2006
• Published: 06/07/2007
• Est. Priority Date: 10/14/2005
• Status: Abandoned Application

• Current Assignee: Miles Romney, Reed Brown, Ronald Stagg
• Original Assignee: Miles Romney, Reed Brown, Ronald Stagg
• Inventors: Romney, Miles, Stagg, Ronald, Brown, Reed
• Application Number:
  US11/549,750
• Publication Number:
  US 20070130008A1
• Time in Patent Office: Days
• US Class Current: 705/14.390
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0239 Online discounts or incentives
• CPC Class Codes: G06Q 30/0248 Avoiding fraud
• CPC Class Codes: G06Q 30/0257 User requested
• CPC Class Codes: G06Q 30/0264 based upon schedule
• CPC Class Codes: G06Q 30/0272 Period of advertisement exposure
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising

Abstract

An apparatus, system, and method are disclosed for listing aggregation. The present invention may include a selection module configured select one or more publishers from a plurality of independent publishers in response to user input. The independent publishers are registered to distribute and publish a listing for a user. The invention may also include an authorization module configured to accept authorization from the user to publish the listing with the selected publishers. Additionally, the invention may include a procurement module configured to arrange for the publication of the listing with the selected publishers by way of electronic communication. Advantageously, the invention reduces the difficulty of listing an advertisement with more than one publisher.

Claims

1. An apparatus to match a single user with a plurality of advertisement:

publishers, the apparatus comprising

a selection module configured select one or more publishers from a plurality of independent publishers in response to user input, the independent publishers registered to distribute and publish a listing for a user;

an authorization module configured to accept authorization from the user to publish the listing with the selected publishers; and

a procurement module configured to arrange for the publication of the listing with the selected publishers by way of electronic communication.

2. The apparatus of claim 1, further comprising a payment module configured to receive a payment from the user, the payment based at least in part on a publication fee charged by each selected publisher of the listing.

3. The apparatus of claim 2, wherein the payment module is configured to remit at least a portion of the payment to the publisher.

4. The apparatus of claim 2 wherein the payment is discounted for a targeted customer.

5. The apparatus of claim 1, wherein the selection module filters the plurality of independent publishers available for selection based on filter criteria specified by the user.

6. The apparatus of claim 1, wherein the selection module presents the plurality of independent publishers available for selection based on filter criteria specified by an operator of the apparatus.

7. The apparatus of claim 1, further comprising a creation module configured to create a listing for publication in response to user input.

8. The apparatus of claim 7, wherein the creation module displays a preview of the listing formatted according to the requirements of each selected publisher.

9. The apparatus of claim 7, wherein the creation module stores the listing in a searchable central store.

10. The apparatus of claim 1, further comprising a customer tracking module configured to store customer data in a searchable central store.

11. The apparatus of claim 1, further comprising a verification module configured to communicate a listing to each selected publisher and request verification of acceptability of the listing from each selected publisher.

12. The apparatus of claim 11 wherein the verification module is further configured to communicate a rejection of the listing from the publisher to the user.

13. The apparatus of claim 12 wherein the rejection includes a reason for rejecting the listing from the publisher.

14. The apparatus of claim 11 wherein the verification module is further configured to edit the listing in response to publisher input and return the edited listing to the user for approval.

15. The apparatus of claim 1, wherein the procurement module is further configured to generate a human-readable report to facilitate manual scheduling of the publication of the listing by a human.

16. The apparatus of claim 1, wherein the selection module is further configured to calculate a best fit publishing schedule between a publishing schedule for a selected publisher and a desired start date and end date provided by the user.

17. The apparatus of claim 1, wherein the selection module is further configured to compute a publishing count for the number of times the listing will be published in a selected publisher'"'"'s media based on the publisher'"'"'s publishing frequency and a desired start date and end date provided by the user.

18. A computer program product for matching a single user with a plurality of publishers, the computer program product comprising a computer useable medium having a computer readable program, wherein the computer readable program when executed on a computer causes the computer to:

present a user with a plurality of independent publishers to allow the user to select one or more publishers to publish a listing;

accept authorization from the user to publish the listing with the selected publishers;

schedule the publication of the listing with the selected publishers; and

receive a payment from the user using electronic communication.

19. The computer program product of claim 18, wherein the computer readable program when executed on a computer causes the computer to present a user with an option to schedule the publication of the listing with a single button click.

20. The computer program product of claim 18, wherein the computer readable program when executed on a computer causes the computer to schedule the publication of the listing with an online publisher.

21. A method for matching a single user with a plurality of publishers, the method comprising:

receiving a listing from a user;

presenting a plurality of publishers for selection by the user;

receiving a selection of publishers from the user; and

placing the listing with the selected publishers.

22. The method of claim 21, wherein presenting a plurality of publishers further comprises filtering the plurality of publishers to match criteria specified by the user.

23. The method of claim 21, further comprising receiving a payment from the user.

24. The method of claim 21, further comprising remitting a payment to the selected publishers.