Asynchronous advertising in time and space shifted media network
First Claim
Patent Images
1. A method of associating one or more media content files with one or more media ads comprising:
- sending over a network, one or more content files; and
sending over the network, first metadata indicating one or more locations in one or more media content files where the one or more ads are to be inserted.
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Abstract
A podcast system and method are provided to select and deliver media ads over a network to a user device and to insert the media ads in media content subscribed to and delivered over the network to the user device.
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Citations
77 Claims
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1. A method of associating one or more media content files with one or more media ads comprising:
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sending over a network, one or more content files; and
sending over the network, first metadata indicating one or more locations in one or more media content files where the one or more ads are to be inserted. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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15. A method of associating one or more media content files with one or more media ads comprising:
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sending over a network, one or more media ads; and
sending over the network, metadata indicating ad placement rules for placement of the ads in one or more media content files. - View Dependent Claims (16, 17, 18, 19)
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20. A method of associating media content with media ads comprising:
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periodically sending over a network, subscribed to media content;
sending over the network, one or more ads; and
sending over the network, first metadata indicating one or more locations in the subscribed to content where one or more ads may be inserted. - View Dependent Claims (21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38)
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39. A method of associating media content with media ads, the method comprising:
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receiving over a network, one or more media content files;
receiving over a network, first metadata indicating one or more locations where an ad may be inserted within the media content. - View Dependent Claims (40, 41, 42, 43, 44, 45, 46, 47, 48, 49, 50, 51, 52, 53)
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54. A method of associating media content with media ads comprising:
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receiving over a network, one or more media ads; and
receiving over the network, metadata indicating ad placement rules for placement of the ads in one or more media content files. - View Dependent Claims (55, 56, 57, 58)
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59. A method of associating media content with media ads comprising:
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periodically receiving over a network, subscribed to media content;
receiving over the network, one or more ads; and
receiving over the network, first metadata indicating one or more locations in the subscribed to content where one or more ads may be inserted. - View Dependent Claims (60, 61, 62, 63, 64, 65, 66, 67, 68, 69, 70, 71, 72, 73, 74, 75, 76, 77)
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Specification