MARKETING METHOD
First Claim
Patent Images
1. A method of operating a server connected to a wireless network, comprising:
- receiving a wireless call or message from a wireless access number;
determining a movie theatre of interest;
returning movie choices at said theatre of interest;
wirelessly receiving a movie choice;
returning play times of said movie choice.
1 Assignment
0 Petitions
Accused Products
Abstract
A server implements a marketing method. The server may receive a wireless call or message and return choices particular to a facility. On receiving a selected choice, the server may return information particular to a part of said given facility. The information may be a marketing incentive, marketing information, or a promotion.
12 Citations
47 Claims
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1. A method of operating a server connected to a wireless network, comprising:
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receiving a wireless call or message from a wireless access number;
determining a movie theatre of interest;
returning movie choices at said theatre of interest;
wirelessly receiving a movie choice;
returning play times of said movie choice. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. A method of operating a server connected to a wireless network, comprising:
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receiving a wireless call or message from a wireless access number;
returning a message to cause display of a menu of current movie choices at a plurality of theatres;
wirelessly receiving a movie choice;
returning a message to cause display of theatre locations and play times of said movie choice.
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14. A method of operating a server connected to a wireless network, comprising:
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receiving a wireless call or message from a wireless access number;
determining a shopping mall of interest;
returning store information at said shopping mall of interest;
wirelessly receiving a store or store sector choice;
returning promotional information for said store or store sector choice. - View Dependent Claims (15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27)
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28. A marketing method comprising, at a server:
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receiving a wireless call or message originating at a given facility;
returning a menu of choices particular to that facility;
on receiving a choice selected from said menu, returning one or more messages with information particular to a part of said given facility. - View Dependent Claims (29, 30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43, 44)
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45. A marketing method comprising, at a server:
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receiving an indication of a cell phone being geographically in a given facility;
returning to said cell phone a menu of choices particular to that facility;
on receiving a choice selected from said menu, returning a message with information particular to a part of said given facility.
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46. A computer readable medium containing computer executable instructions which, when executed by a processor of a server cause said server to:
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on receiving a wireless call or message originating at a given facility, returning a menu of choices particular to that facility;
on receiving a choice selected from said menu, returning one or more messages with information particular to a part of said given facility. - View Dependent Claims (47)
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Specification