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METHODS AND APPARATUS TO MAINTAIN AUDIENCE PRIVACY WHILE DETERMINING VIEWING OF VIDEO-ON-DEMAND PROGRAMS

  • US 20070157262A1
  • Filed: 10/17/2006
  • Published: 07/05/2007
  • Est. Priority Date: 04/23/2004
  • Status: Abandoned Application
First Claim
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1. A method to monitor presentation of video-on-demand (VOD) content comprising:

  • determining subscriber metering data reflecting presentation of VOD media content to a subscriber site;

    determining server metering data corresponding to a VOD server configured to provide the VOD content to the subscriber site;

    manipulating at least a portion of the subscriber metering data and at least a portion of the server metering data to preserve anonymity of a subscriber associated with the subscriber site; and

    merging the subscriber metering data and the server metering data based on the at least a portion of the subscriber metering data and the at least a portion of the server metering data.

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