Systems and methods for presenting customized information

• US 20070168389A1
• Filed: 01/04/2006
• Published: 07/19/2007
• Est. Priority Date: 01/04/2006
• Status: Abandoned Application

• Current Assignee: Dave Networks, Inc.
• Original Assignee: Dave Networks, Inc.
• Inventors: Lipscomb, Kenneth
• Application Number:
  US11/326,088
• Publication Number:
  US 20070168389A1
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising

Abstract

Systems and methods for presenting customized information to a user recognized when making a request for information. Target information for the user is identified based on the user'"'"'s profile, the requested information, and/or other factors. The customized information is assembled by causing association of the target information with requested information. The association may include insertion of the target information into an insertion point of the requested information such as between two sequential parts of the requested information, at a marker, based on a time code or an event code. Target information may include a first and second target. The requested information may be received in parts from one or more sources. The first and second target may be associated respectively with parts of the requested information. Target information for the user may be stored. A computer readable medium may include computer executable instructions for carrying out the described actions.

Claims

1. A method for presenting customized information to a user, comprising:

recognizing the user making a request for information;

identifying target information for the user; and

causing the assembly of the customized information by causing the association of the target information with the requested information,

whereby the requested information with the associated target information is presented to the user as the customized information.

2. The method of claim 1, wherein identifying the target information for the user comprises identifying the target information based on a profile of the user.

3. The method of claim 1, wherein identifying the target information for the user comprises identifying the target information for the user based on the information requested by the user.

4. The method of claim 1, wherein identifying the target information for the user comprises identifying the target information for the user based on a profile of the user and on the information requested by the user.

5. The method of claim 1, wherein the target information comprises a first target and a second target;

wherein the requested information comprises a first element and a second element; and

wherein assembling the customized information comprises associating the first target with the first element and associating the second target with the second element.

6. The method of claim 1, wherein causing the assembly of the customized information by causing the association of the target information with the requested information comprises causing the insertion of the target information into an insertion point of the requested information.

7. The method of claim 6, wherein the requested information comprises parts respectively received from two or more sources;

wherein the insertion point of the requested information comprises a point between two parts of the requested information; and

wherein causing the assembly of the customized information by causing the association of the target information with the requested information comprises causing the insertion of the target information between the two parts of the requested information.

8. The method of claim 7, wherein the two parts of the requested information are sequential;

and wherein causing the insertion of the target information between the two parts of the requested information comprises causing the insertion of the target information between the two sequential parts of the requested information.

9. The method of claim 6, wherein the insertion point comprises a marker in the requested information;

and

wherein causing the insertion of the target information into the insertion point comprises causing the insertion of the target information at the marker in the requested information.

10. The method of claim 6, wherein causing the insertion of the target information into the insertion point of the requested information comprises causing the insertion based on a time code.

11. The method of claim 6, wherein causing the insertion of the target information into the insertion point of the requested information comprises causing the insertion based on an event code.

12. The method of claim 1, further comprising:

storing the target information of the user.

13. The method of claim 1, wherein identifying target information for the user comprises determining locations of a respective part or parts constituting the target information;

and

wherein causing the assembly of the customized information comprises causing transfer from the locations of the respective part or parts constituting the target information, and causing the association of the target information with the requested information.

14. A computer readable medium having computer executable instructions for performing the actions in claim 1.

15. In a media presentation system being used by more than one user, a method for presenting information requested by a user plus information targeted to the user, comprising:

storing target information for each of the users;

determining either the first user or the second user is an information requestor;

determining target information for the information requestor;

obtaining the requested information in parts from peer sources; and

inserting the target information for the information requestor at an insertion point of the requested information,

whereby the requested information is presented as well as the target information for the information requestor.