SYSTEM FOR MANAGEMENT OF BOTH PRE-SHOW AND FEATURE PRESENTATION CONTENT WITHIN A THEATRE

• US 20070204322A1
• Filed: 05/07/2007
• Published: 08/30/2007
• Est. Priority Date: 12/04/2002
• Status: Abandoned Application

• Current Assignee: Anthony Whyte, David Jones, Jeffrey Loewenguth, Leslie Moore, Paul Tomblin
• Original Assignee: Anthony Whyte, David Jones, Jeffrey Loewenguth, Leslie Moore, Paul Tomblin
• Inventors: Tomblin, Paul, Whyte, Anthony, Moore, Leslie, Jones, David, Loewenguth, Jeffrey
• Application Number:
  US11/745,031
• Publication Number:
  US 20070204322A1
• Time in Patent Office: Days
• US Class Current: 725/146
• CPC Class Codes: A63J 25/00 Equipment specially adapted for cinemas cinematographic projection means G03B
• CPC Class Codes: G03B 21/00 Projectors or projection-type viewers; Accessories therefor devices for changing pictures G03B23/00
• CPC Class Codes: H04N 21/26258 for generating a list of items to be played back in a given order, e.g. playlist, or scheduling item distribution according to such list retrieval of multimedia data based on playlists G06F16/40
• CPC Class Codes: H04N 21/41415 involving a public display, viewable by several users in a public space outside their home, e.g. movie theatre, information kiosk
• CPC Class Codes: H04N 21/4332 by placing content in organized collections, e.g. local EPG data repository interfaces, Database management systems or updating for information retrieval G06F16/23; details of retrieval of video data and associated meta data in video database G06F16/739
• CPC Class Codes: H04N 21/44016 involving splicing one content stream with another content stream, e.g. for substituting a video clip
• CPC Class Codes: H04N 21/458 Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; time-related management operations arrangements for replacing or switching information during the broadcast or during the distribution H04H20/10
• CPC Class Codes: H04N 21/812 involving advertisement data advertising per se G06Q30/02
• CPC Class Codes: H04N 21/8549 Creating video summaries, e.g. movie trailer retrieval in video databases by using presentations in form of a video summary G06F16/739
• CPC Class Codes: H04N 7/165 Centralised control of user terminal subsequent to an upstream request signal H04N7/17345; Registering at central by two-way working H04N7/17309
• CPC Class Codes: H04N 7/173 with two-way working, e.g. subscriber sending a programme selection signal

Abstract

A method for enabling seamless transitions for a cinema presentation package, wherein the cinema presentation package includes pre-shows, trailers, live events, and main features, the steps include determining the requirements of specific protocols corresponding to the cinema presentation that will affect transitioning between the pre-shows, trailers, live events, and main features. Transition behaviors have to be identified between the pre-shows, trailers, live events, and main features that form the cinema presentation package. Flexibility exists in displaying the cinema presentation package, and yet the pre-shows, trailers, live events, and main features are displayed according to the specific protocols and transition rules associated with the specific protocols.

Claims

1. A method for scheduling and presenting digital advertising content to an audience at an exhibitor site, the method comprising:

(a) reading a relational database that contains records of schedule items;

(b) reading a relational database that contains records of advertising play lists;

(c) reading a relational database that contains rules of association; and

(d) creating relational database records that associate schedule items in said database with advertising play lists in said database per association rules in said database.

2. A method for scheduling and presenting digital advertising content according to claim 1 further comprising determining if schedule items are pre-existent or new to the system

3. A method for scheduling and presenting digital advertising content according to claim 2 further comprising a request for additional resources to determine a unique identifier for each schedule item.

4. A method for executing steps in claim 1 whenever new advertising data is loaded on the system.

5. A method for executing steps in claim 1 whenever new schedule information is loaded on the system.

6. A method for scheduling and presenting digital advertising content according to claim 1 further comprising association with default play list(s) when association rules yield no association for a schedule item.

7. A method for scheduling and presenting digital advertising content according to claim 1 wherein a schedule is saved to a relational database at the end of processing.

8. A method for scheduling and presenting digital advertising content according to claim 1 wherein said play lists meta-data must be valid to be eligible for association processing.

9. A method for scheduling and presenting digital advertising content according to claim 1 further comprising an ability to allow a play list to be associated even if select content elements expire.