Selection and Presentation of Context-Relevant Supplemental Content And Advertising
First Claim
1. A method for selecting and presenting supplemental content for media content, the method comprising:
- receiving media content for presentation on a media player;
determining context information about the media content;
identifying supplemental content, the supplemental content being related to the context information about the media content; and
presenting the supplemental content and the content via the media player.
2 Assignments
0 Petitions
Accused Products
Abstract
Media content is paired with context-relevant supplemental content, and the media and supplemental content are provided to a user. A media stream containing the media content may be received from a source system, and context information about the media content is determined from information about the media stream. The supplemental content may be selected based on the determined context information. This may enable a business model in which third parties can register advertising or other supplemental content and specify the criteria that cause it to be combined with the media content.
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Citations
35 Claims
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1. A method for selecting and presenting supplemental content for media content, the method comprising:
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receiving media content for presentation on a media player;
determining context information about the media content;
identifying supplemental content, the supplemental content being related to the context information about the media content; and
presenting the supplemental content and the content via the media player. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A method for providing supplemental content for a media stream, the method comprising:
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receiving a media stream from a source system;
determining context information about the media stream;
selecting supplemental content based at least in part on the context information; and
presenting the supplemental content and the media stream on a destination system. - View Dependent Claims (14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33)
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13. The method of 12, wherein the source system is a placeshifting device.
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34. A computer program product for selecting and presenting supplemental content for media content, the computer program product comprising a computer-readable medium containing computer program code for performing the method comprising:
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receiving media content for presentation on a media player;
determining context information about the media content;
identifying supplemental content, the supplemental content being related to the context information about the media content; and
presenting the supplemental content and the content via the media player.
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35. A computer program product for providing supplemental content for a media stream, the computer program product comprising a computer-readable medium containing computer program code for performing the method comprising:
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receiving a media stream from a source system;
determining context information about the media stream;
selecting supplemental content based at least in part on the context information; and
presenting the supplemental content and the media stream on a destination system.
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Specification