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Allocating and monetizing advertising space in offline media through online usage and pricing model

  • US 20070239533A1
  • Filed: 03/31/2006
  • Published: 10/11/2007
  • Est. Priority Date: 03/31/2006
  • Status: Abandoned Application
First Claim
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1. A method for allocating advertisements to offline media advertising space comprising:

  • receiving an indication of available advertising space from an offline media source;

    selecting at least one advertisement message associated with an advertiser to use in the available advertising space;

    transmitting the at least one advertisement message to the offline media source, the at least one advertisement message comprising a reference to online replica content; and

    creating the online replica content.

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