METHOD AND SYSTEM FOR CREATING SEARCH RESULT LIST
First Claim
1. A computer-implemented method of creating a search result list, the method comprising the steps of:
- maintaining a database, the database storing search information in association with at least one keyword, each search information being associated with an advertiser, the search information including a search result list and a rank index information wherein the rank index information is determined based, at least in part, upon a bid amount received from an advertiser;
searching the database for search information corresponding to a keyword in response to a search request received from a searcher;
identifying search information having keywords generating a match with the search request;
classifying at least one of the identified search information into one of a plurality of area groups by using the rank index information;
creating a search result list by arranging the classified search information for display as the search result list according to a predetermined rule; and
displaying the search result list in response to the search request, the search result list including at least one search listing of the sorted search information, wherein each of the plurality of area groups are displayed separately from each other.
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Abstract
A method and system for creating a search result list, which can simplify a system configuration by searching a single database for search information, and also can display search information on a plurality of display areas with only one keyword purchase. According to the present invention, there may be provided a method and system for creating a search result list, which can differ from a conventional method and system of providing an individual database for each of display areas and thereby effectively managing search information, and can enroll a keyword in a single database according to one keyword purchase and thereby display search information on a plurality of display areas.
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Citations
20 Claims
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1. A computer-implemented method of creating a search result list, the method comprising the steps of:
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maintaining a database, the database storing search information in association with at least one keyword, each search information being associated with an advertiser, the search information including a search result list and a rank index information wherein the rank index information is determined based, at least in part, upon a bid amount received from an advertiser; searching the database for search information corresponding to a keyword in response to a search request received from a searcher; identifying search information having keywords generating a match with the search request; classifying at least one of the identified search information into one of a plurality of area groups by using the rank index information; creating a search result list by arranging the classified search information for display as the search result list according to a predetermined rule; and displaying the search result list in response to the search request, the search result list including at least one search listing of the sorted search information, wherein each of the plurality of area groups are displayed separately from each other. - View Dependent Claims (2, 3, 5, 6, 7, 8, 9, 10, 11, 12, 13)
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14. A system for creating a search result list, the system comprising:
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a database for storing search information in association with at least one keyword, each search information being associated with an advertiser, the search information including a search result list and a rank index information wherein the rank index information is determined based, at least in part, upon a bid amount received from an advertiser; a search component configured to search the database for search information of a keyword corresponding to a keyword in response to a search request received from a searcher; a group classifier configured to classify at least one of the searched search information into one of a plurality of area groups by using the rank index information; and a list creator configured to create the search result list by arranging the classified search information for display as the search result list according to a predetermined rule. - View Dependent Claims (15, 16, 17, 18, 19, 20)
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Specification