Method and system to provide online application forms

• US 20070250769A1
• Filed: 04/24/2006
• Published: 10/25/2007
• Est. Priority Date: 04/24/2006
• Status: Abandoned Application

• Current Assignee: eHealthInsurance Services, Inc. (eHealth, Inc.)
• Original Assignee: eHealthInsurance Services, Inc. (eHealth, Inc.)
• Inventors: Wang, Sheldon, Wu, Jiang, Bass, Michael, Reicheneder, Stefan
• Application Number:
  US11/410,350
• Publication Number:
  US 20070250769A1
• Time in Patent Office: Days
• US Class Current: 715/234
• CPC Class Codes: G06F 40/174 Form filling; Merging

Abstract

A method and system to provide an application form via a network (e.g., the Internet) is described. The method may comprise accessing page flow data, page data and rules data stored in a storage media and generating a GUI that provides a first application page to capture data from an applicant. The first page is generated dynamically from the page data and provided to the applicant. Application data entered by the applicant is processed, stored, and validated based on the rules data. At least one subsequent application page is identified based on the application data and the page flow data and is provided to the applicant via the network. The subsequent application page is also generated dynamically and on-the-fly from the page data. Subsequent application pages are dynamically and repetitively generated and provided to the applicant based on the page flow data and the rules data.

Claims

1. A method of providing an application form via a network, the method comprising:

accessing page flow data, page data and rules data stored in a storage media;

generating a graphical user interface (GUI) that provides a first application page to capture data from an applicant, the first page being generated dynamically from the page data;

providing the first application page to the applicant via a network;

monitoring entry of application data by the applicant;

processing and storing the application data, the processing including

validating the application data based on the rules data; and

identifying at least one subsequent application page based on the application data and the page flow data;

providing the at least one subsequent application page via the network to the applicant, the subsequent application page being generated dynamically from the page data; and

repetitively dynamically generating and providing subsequent application pages to the applicant based on the page flow data and the rules data.

2. The method of claim 1, wherein the page flow data, the page data and the rules data is Extensible Markup Language (XML) data, the providing of the first and subsequent application pages comprises:

accessing the page flow data, the page data and the rules data in XML;

generating HyperText Markup Language (HTML) pages from the XML, the HTML pages being generated dynamically in response to the application data, the page flow data, the page data and the rules data; and

providing the HTML pages to the applicant via the network.

3. The method of claim 1, wherein the page flow data, rules data and the page data in the storage media provides an abstraction layer between an application form and an HTML page generated dynamically at runtime.

4. The method of claim 1, which comprises accessing:

core-data identifying data that is common to a plurality of application forms; and

other-data that is specific to an associated application form.

5. The method of claim 1, in which the page flow data defines one or more follow-up reference pages which are specific to application data requested on an associated page.

6. The method of claim 5, wherein the rules data includes business rules associated with a specific application form provider.

7. The method of claim 1, in which the rules data includes business rules associated with the health insurance industry.

8. The method of claim 1, in which the rules data includes validation rules to validate data captured from the applicant at runtime.

9. The method of claim 1, wherein the page data defines a page to obtain applicant information, a page to obtain health coverage information, a page to obtain health history information, and health insurance rider information.

10. The method of claim 1, wherein the page data defines a page to obtain applicant information, the applicant information selected from the group including name, birth date, age, height, weight, gender, marital status, relation, college-student, tobacco use, and occupation.

11. The method of claim 1, wherein the page data defines a page to obtain address information, contact telephone number, and financial instrument details.

12. The method of claim 1, wherein the page data defines a page to obtain health history information, the health history information relating previous health history of applicants of a health insurance plan.

13. The method of claim 1, wherein the application form is a health insurance plan application form selected from the group consisting of an Individual and Family insurance plan, a short-term insurance plan, a student health insurance plan, and a health care savings plan, and a small business group plan.

14. The method of claim 1, which comprises:

providing the page flow data, the page data and the rules data in a first markup language; and

generating web pages in a second markup language from the first markup language.

15. The method of claim 1, which comprises communicated the first application page and subsequent application pages to the applicant via the Internet.

16. A machine-readable medium embodying instructions which, when executed by a machine, cause the machine to:

access page flow data, page data and rules data stored in a storage media;

generate a graphical user interface (GUI) that provides a first application page to capture data from an applicant, the first page being generated dynamically from the page data;

provide the first application page to a applicant via a network;

monitor entry of application data by the applicant;

process and storing the application data, the processing including

validating the application data based on the rules data; and

identifying at least one subsequent application page based on the application data and the page flow data;

provide the at least one subsequent application page via the network to the applicant, the subsequent application page being generated dynamically from the page data; and

repetitively generate and providing subsequent application pages to the applicant based on the page flow data and the rules data.

17. A system to provide an application form via a network, the system comprising:

a storage access module to access page flow data, page data and rules data stored in a storage media;

a graphical user interface (GUI) module to generate a graphical user interface that provides a first application page to capture data from an applicant, the first page being generated dynamically from the page data;

an interface module to provide the first application page to the applicant via a network;

a monitoring module to monitor entry of application data by the applicant;

a storage module to store the application data; and

a processing module to;

validate the application data based on the rules data; and

identify at least one subsequent application page based on the application data and the page flow data,

the interface module providing the at least one subsequent application page via the network to the applicant, the subsequent application page being generated dynamically from the page data, and the processing module configured to repetitively generate and provide subsequent application pages to the applicant based on the page flow data and the rules data.

18. The system of claim 17, wherein the page flow data, the page data and the rules data is Extensible Markup Language (XML) data, the processing module being configured to:

access the page flow data, the page data and the rules data in XML;

generate HTML pages from the XML, the HTML pages being generated dynamically in response to the application data, the page flow data, the page data and the rules data; and

provide the HTML pages to the applicant via the network.

19. The system of claim 17, wherein the page flow data, rules data and the page data in the storage media provides an abstraction layer between an application form and an HTML page generated dynamically at runtime.

20. The system of claim 17, wherein:

core-data identifying data that is common to a plurality of application forms is accessed; and

other-data that is specific to an associated application form is accessed.

21. The system of claim 17, in which the page flow data defines one or more follow-up reference pages which are specific to application data requested on an associated page.

22. The system of claim 21, wherein the rules data includes business rules associated with a specific provider application form provider.

23. The system of claim 17, in which the rules data includes business rules associated with the health insurance industry.

24. The system of claim 17, in which the rules data includes validation rules to validate data captured from the applicant at runtime.

25. The system of claim 17, wherein:

the page flow data, the page data and the rules data is provided in a first markup language; and

web pages are generated in a second markup language from the first markup language.

26. The system of claim 17, wherein the network is the Internet and the application form is an online application form.

27. A system to build an application form, the system including:

means for accessing page flow data, page data and rules data stored in a storage media;

means for generating a graphical user interface (GUI) that provides a first application page to capture data from an applicant, the first page being generated dynamically from the page data;

means for providing the first application page to the applicant via a network;

means for monitoring entry of application data by the applicant;

means for processing and storing the application data, the processing including

validating the application data based on the rules data; and

identifying at least one subsequent application page based on the application data and the page flow data;

means for providing the at least one subsequent application page via the network to the applicant, the subsequent application page being generated dynamically from the page data; and

means for repetitively generating and providing subsequent application pages to the applicant based on the page flow data and the rules data.