Modifying apparent browser operation
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Abstract
Embodiments of the instant invention are directed to a method, apparatus and system for directing an on-line user to predetermined information. Preferred embodiments of the instant invention interface with the user'"'"'s browser to utilize the functions of the browser for directing user “traffic” on a network. In preferred embodiments, when a user accesses a web site page, a traffic control program is executed for the page, wherein the traffic control program controls the transmission (downloading) of data to the user computer and further creates a modified set of rules for at least one of the browser functions. Upon query (or other interaction) by the browser prior to closing page, the traffic control program interacts with the browser software to modify or control one or more of the browser functions, such that the user computer is further directed to a predesignated site or page (and displays a predesignated frame) upon execution of a browser function, instead of accessing the site or page typically associated with the selected browser function.
118 Citations
52 Claims
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1-18. -18. (canceled)
- 19. A method for apparently modifying a browser operation of a recipient computer connected to a network, the method comprising providing a first content from a host computer to a recipient computer in response to a content request from the recipient computer, wherein the first content is formatted for display on the recipient computer and wherein the first content includes a program code configured to execute on the recipient computer upon activation of a window navigation function of a browser on the recipient computer, the window navigation function operable to cause the recipient computer to request a second content without the selection of any link included in the first content, and the program code in the first content configured to cause the recipient computer to request third content instead of the second content when the window navigation function is activated.
- 31. A computer-readable media encoded with a data structure containing a first content, wherein the first content is formatted for display on a recipient computer in response to a content request by the recipient computer, and wherein the first content includes program code configured to execute on the recipient computer upon selection of a browser navigation function operable to request a second content without the selection of any link included in the first content, and wherein the program code is configured to cause the recipient computer to request a third content instead of the second content when the browser navigation function is selected by a user of the recipient computer.
- 42. A computer-readable media comprising contents configured to change an apparent response of a browser operating on a first computer to navigational input, by providing a first information object to the first computer, wherein the first information object includes first content configured for display in a first window of the first computer and software configured to run on the first computer when triggered by a user selection of a browser function of a type operable, without selection of any link in the first information object, to cause the first computer to unload the first content from the window of the first computer, and wherein the software is configured, when triggered, to cause the first computer to display a second content determined by the first information object in a second window of the first computer.
Specification