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Computer implemented shopping system

  • US 20070276721A1
  • Filed: 05/17/2007
  • Published: 11/29/2007
  • Est. Priority Date: 05/25/2006
  • Status: Abandoned Application
First Claim
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1. A system comprising:

  • at least one shopper profile stored in a database, the shopper profile representing shopper-pertinent information by measuring attributes of personality and demography;

    at least one target profile stored in a database, the target profile denoting potential desirability of a given shopping object to a shopper; and

    a hypermedia store presenting interactive challenges to evoke information about a shopper to build the shopper profile and presenting shopping objects available for purchase that are selected based on the target profile and the shopper profile.

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