Automated Retailing Through an Online Auction Service
First Claim
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1. A computer implemented method for controlling automated selling of multiple items through an online auction service implemented by one or more networked servers, comprising:
- listing for sale with the online auction service a first item, including posting to the one or more networked servers a first reserve price corresponding to a first target sale price, a first proposed starting price set equal to or less than the first reserve price, and a first listing duration for the first item;
listing for sale with the online auction service a second item, in response to a demand event occurring within the online auction service with respect to the first item, including positing to the one or more networked servers a second reserve price corresponding to a second target sale price, and a second proposed starting price set equal to or less than the second reserve price for the second item; and
associating for the one or more networked servers, the first item with the second item.
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Abstract
Computer implemented methods and apparatuses for controlling automated retailing through an online auction service are described herein.
18 Citations
22 Claims
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1. A computer implemented method for controlling automated selling of multiple items through an online auction service implemented by one or more networked servers, comprising:
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listing for sale with the online auction service a first item, including posting to the one or more networked servers a first reserve price corresponding to a first target sale price, a first proposed starting price set equal to or less than the first reserve price, and a first listing duration for the first item;
listing for sale with the online auction service a second item, in response to a demand event occurring within the online auction service with respect to the first item, including positing to the one or more networked servers a second reserve price corresponding to a second target sale price, and a second proposed starting price set equal to or less than the second reserve price for the second item; and
associating for the one or more networked servers, the first item with the second item. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16)
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17. A computing apparatus for controlling selling of items through an online auction service, the computing apparatus comprising:
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means for listing for sale with an online auction service a first item, the online auction service being implemented by one or more networked servers, the listing including posting to the one or more networked servers a first reserve price corresponding to a first target sale price, a first proposed starting price set equal to or less than the first reserve price, and a first listing duration for the first item;
means for listing for sale with the online auction service a second item, in response to a demand event occurring within the online auction service with respect to the first item, including positing to the one or more networked servers a second reserve price corresponding to a second target sale price, and a second proposed starting price set equal to or less than the second reserve price for the second item; and
means for associating for the one or more networked servers, the first item with the second item.
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18. A system comprising
a communication interface; -
one or more storage units to store executable instructions designed to enable the system to list for sale with an online auction service a first item, the online auction service being implemented by one or more networked servers, the listing including posting to the one or more networked servers a first reserve price corresponding to a first target sale price, a first proposed starting price set equal to or less than the first reserve price, and a first listing duration for the first item, list for sale with the online auction service a second item, in response to a demand event occurring within the online auction service with respect to the first item, including positing to the one or more networked servers a second reserve price corresponding to a second target sale price, and a second proposed starting price set equal to or less than the second reserve price for the second item, and associate for the one or more networked servers, the first item with the second item; and
one or more processors coupled to the communication interface and the storage unit to execute the executable instructions. - View Dependent Claims (19, 20, 21, 22)
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Specification