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Method And System For Communicating Media Program Information

  • US 20080026694A1
  • Filed: 12/18/2006
  • Published: 01/31/2008
  • Est. Priority Date: 07/26/2006
  • Status: Active Grant
First Claim
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1. A method for communicating media program broadcast information, the method comprising:

  • receiving a content-augmented signal at a conventional broadcast receiver, the content-augmented broadcast signal having a program content and a program cookie relating to the program content;

    demodulating the content-augmented broadcast signal;

    rendering the program content;

    recovering the program cookie from the demodulated content-augmented broadcast signal at substantially the same time the program content is rendered;

    determining whether the program cookie comprises information relating to a current media program a user is currently watching or listening to, or to an advertisement of a future media program; and

    sending the program cookie to an electronic device.

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