Genomics based targeted advertising
First Claim
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1. A method for addressing targeted advertising material to a target audience comprising obtaining biological data of the target audience, correlating the biological data to a personal trait of said target audience and addressing advertising material to said target audience based on said personal trait.
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Abstract
A method for targeted advertising comprising obtaining genomic data of an individual, correlating the genomic data to a personal trait of said individual and addressing advertising material to said individual based on said personal trait.
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18 Claims
- 1. A method for addressing targeted advertising material to a target audience comprising obtaining biological data of the target audience, correlating the biological data to a personal trait of said target audience and addressing advertising material to said target audience based on said personal trait.
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