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POS Advertising System, Method, and Computer Program Product

  • US 20080052158A1
  • Filed: 03/26/2007
  • Published: 02/28/2008
  • Est. Priority Date: 03/26/2006
  • Status: Abandoned Application
First Claim
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1. An apparatus, comprising:

  • a Point-Of-Sale (POS) system for generating a receipt of a commercial transaction at a location of said commercial transaction;

    a POS receipt module, coupled to said POS system, for signaling to a process that said receipt is to be printed, said module submitting a set of POS data to said process to request a responsive advertising content from said process wherein said set of POS data includes an identifier component of said location;

    an advertising system for supporting said process, said advertising system responsive to said set of POS data, to provide said responsive advertising content to said POS receipt module wherein said responsive advertising content includes a localized limited individualized advertising message responsive to said identifier component said commercial transaction;

    wherein said POS receipt module incorporates said responsive advertising content into said receipt provided to a customer associated with said commercial transaction.

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