Analytically determining revenue of internet companies using internet metrics

• US 20080059262A1
• Filed: 10/19/2007
• Published: 03/06/2008
• Est. Priority Date: 05/04/2001
• Status: Active Grant

• Current Assignee: Accessify, LLC (Ascend Innovation Management, LLC)
• Original Assignee: TTI Inventions C LLC (Intellectual Ventures LLC)
• Inventors: Weerahandi, Samaradasa, Martija, Ricardo, Dao, Fu-Tak, Spacek, Thomas
• Granted Patent: US 8,423,398 B2
• Time in Patent Office: Days
• US Class Current: 705/7
• CPC Class Codes: G06Q 10/06375 Prediction of business process outcome or impact based on a proposed change
• CPC Class Codes: G06Q 30/0201 Market modelling; Market analysis; Collecting market data
• CPC Class Codes: G06Q 30/0282 Rating or review of business operators or products
• CPC Class Codes: G06Q 40/00 Finance; Insurance; Tax strategies; Processing of corporate or income taxes
• CPC Class Codes: G06Q 40/02 Banking, e.g. interest calculation or account maintenance credit or loans G06Q40/03
• CPC Class Codes: G06Q 40/12 Accounting

Abstract

With respect to a current quarter of unreported revenue for certain Internet companies, by processes performed by a computer revenue to date is analytically determined and future revenue for the remaining quarter is statistically projected by modeling revenue based on “Internet metrics”. Actual revenue performance is obtained and one or more “Internet metrics” are measured for a given Internet company. Using the revenue and measured Internet metric data from prior quarters, a regression analysis is performed in order to generate multiple models that reflect the relationship between the Internet metrics and revenue. From these models, one is selected that will most likely yield the best revenue estimates. This resultant model and current Internet metric data are subsequently used to estimate the company'"'"'s revenue for the current day, week, month, or quarter. These estimates are also used to project the company'"'"'s revenue for future days, weeks, months, and quarters.

Claims

1-9. -9. (canceled)

10. A method for estimating current revenue of a company, said method comprising the steps performed by a computer of:

obtaining data points for at least two Internet metrics over a plurality of past quarters, wherein said at least two Internet metrics are related to the company,

creating new Internet metric data points over the plurality of past quarters by combining the data points from the at least two Internet metrics,

generating a revenue model for the company by using the created new Internet metric data points,

creating one or more new Internet metric data points for the current quarter by combining one or more current data points obtained for each of the at least two Internet metrics, and

estimating the company'"'"'s current revenue by applying the created new Internet metric data points to the generated revenue model.

11. The method of claim 10 wherein the new Internet metric data points for the past and current quarters are created through standard sums.

12. The method of claim 11 wherein standard deviations are used as a weighting factor in the standard sums.

13. The method of claim 10 wherein the generated revenue model is a quarterly revenue model, the method further comprising the step of scaling the generated quarterly revenue model to a weekly revenue model, and wherein the created new Internet metric data points comprise one week of data points, and wherein the estimated company'"'"'s current revenue is revenue for this one week.

14-19. -19. (canceled)