SYSTEM AND METHOD FOR NETWORKED LOYALTY PROGRAM
First Claim
1. A method for facilitating the implementation of a loyalty program, the method comprising the steps of:
- receiving and processing manufacturer item identifiers;
receiving and processing a supplementary member ID;
receiving and processing purchase data, wherein said purchase data comprises a retailer item identifier;
associating at least two of said supplementary member ID, said purchase data, and a manufacturer item identifier; and
performing an analysis that is dependent upon the step of associating at least two of said supplementary member ID, said purchase data, and said manufacturer item identifier.
5 Assignments
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Accused Products
Abstract
The present invention provides a system for implementing a loyalty program on a network-wide level. The system associates UPC and SKU data on a network level to reward consumers and/or to analyze the data for a variety of business purposes, such as market segmentation analyses and/or analyses relating to consumer spending behaviors or patterns, for example. In accordance with one aspect of the invention, the network may comprise any number of participants, including consumers (such primary and supplementary members of an aggregate consumer account), retailers (and any of their employees), manufacturers, third-party providers, and the like. In accordance with one aspect, the system enables participation by supplementary members who are associated with a primary member and, in this manner, facilitates the tracking of supplementary member purchasing behavior, reward points earning behavior, and reward points redemption behavior. In accordance with another aspect, the system permits instant enrollment of consumers at a retailer point-of-sale using information that the retailer has previously gathered from the consumer. In accordance with another aspect, the system facilitates the compilation of a purchaser profile, which may be used for a variety of purposes, including various types of marketing analyses.
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Citations
56 Claims
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1. A method for facilitating the implementation of a loyalty program, the method comprising the steps of:
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receiving and processing manufacturer item identifiers;
receiving and processing a supplementary member ID;
receiving and processing purchase data, wherein said purchase data comprises a retailer item identifier;
associating at least two of said supplementary member ID, said purchase data, and a manufacturer item identifier; and
performing an analysis that is dependent upon the step of associating at least two of said supplementary member ID, said purchase data, and said manufacturer item identifier. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25)
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26. A method for facilitating the implementation of a loyalty program, the method comprising the steps of:
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receiving and processing manufacturer item identifiers;
allocating reward points to at least one of a manufacturer and a retailer;
receiving and processing a supplementary member ID;
receiving and processing purchase data, wherein said purchase data comprises a retailer item identifier;
associating said supplementary member ID, said purchase data, and a manufacturer item identifier;
performing an analysis to calculate reward points, said analysis being dependent upon the step of associating said supplementary member ID, said purchase data, and said manufacturer item identifier; and
issuing said reward points to an aggregate consumer account.
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27. A method for facilitating the implementation of a loyalty program, the method comprising the steps of:
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receiving and processing manufacturer item identifiers;
allocating reward points to at least one of a manufacturer and a retailer;
receiving and processing at least one of a consumer ID and a supplementary member ID;
receiving and processing purchase data, wherein said purchase data comprises a retailer item identifier;
issuing, by at least one of said retailer and said manufacturer, reward points to a consumer;
redeeming said reward points for a consumer;
associating at least two of said consumer ID, said supplementary member ID, said purchase data, and a manufacturer item identifier; and
performing an analysis that is dependent upon the step of associating at least two of said consumer ID, said supplementary member ID, said purchase data, and said manufacturer item identifier. - View Dependent Claims (28, 29, 30, 31, 32, 33, 34, 35, 36, 37)
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38. A method for participating in a loyalty program, the method comprising the steps of:
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identifying and processing at least one of a consumer ID and a supplementary member ID;
processing purchase data, wherein said purchase data comprises a retailer item identifier; and
processing and transmitting said purchase data and said at least one of a consumer ID and a supplementary member ID to a remote processor;
wherein said remote processor performs (1) an association of at least two of said consumer ID, said supplementary member ID, said purchase data, and a manufacturer item identifier and (2) an analysis that is dependent upon said association. - View Dependent Claims (39)
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40. A method for participating in a loyalty program, the method comprising the steps of:
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enrolling and receiving one of a consumer ID and a supplementary member ID;
identifying one of said consumer ID and said supplementary member ID when making a purchase;
receiving at least one of reward points and a bonus offering as a result of said purchase; and
exchanging at least one of said reward points and said bonus offering for an award;
wherein at least one of said reward points and said bonus offering are determined through (1) an association of at least two of said consumer ID, said supplementary member ID, purchase data, and a manufacturer item identifier and (2) an analysis that is dependent upon said association. - View Dependent Claims (41, 42, 43, 44, 45, 46, 47, 48, 49, 50, 51, 52, 53, 54, 55)
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56-70. -70. (canceled)
Specification