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Digital media benefit attachment mechanism

  • US 20080082405A1
  • Filed: 09/29/2006
  • Published: 04/03/2008
  • Est. Priority Date: 09/29/2006
  • Status: Active Grant
First Claim
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1. A method comprisingreceiving, from a remote host, a message including a content embedding entity identifier and information indicating an advertisement locator of an advertiser network resource;

  • recording an event related to the message in an account corresponding to the content embedding entity identifier; and

    transmitting a response to the remote host, wherein the response causes the remote host to receive an ad from the advertiser network resource; and

    associating a benefit to the account based on the event.

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