Systems and methods for advertising

• US 20080097860A1
• Filed: 11/28/2007
• Published: 04/24/2008
• Est. Priority Date: 11/29/2006
• Status: Abandoned Application

• Current Assignee: Daryl Coutts, Stephen Johnston
• Original Assignee: Daryl Coutts, Stephen Johnston
• Inventors: Johnston, Stephen, Coutts, Daryl
• Application Number:
  US11/987,140
• Publication Number:
  US 20080097860A1
• Time in Patent Office: Days
• US Class Current: 705/14.39
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0239 Online discounts or incentives
• CPC Class Codes: G06Q 30/0264 based upon schedule
• CPC Class Codes: G06Q 30/0272 Period of advertisement exposure
• CPC Class Codes: G06Q 30/0277 Online advertisement

Abstract

Systems and methods for advertising on a computing device are described.

Claims

1. A method implemented on a client computing device, the method comprising:

scheduling the display of a first advertisement;

displaying the first advertisement on a display associated with the client computing device; and

after a first period of time, removing the advertisement from the display.

2. The method of claim 1 further comprising receiving scheduling information from a first server.

3. The method of claim 1 further comprising detecting that a user associated with the client computing device has directed input at the displayed first advertisement and transmitting information corresponding to the user input to a second server.

4. The method of claim 3 where the first server is the same server as the second server.

5. A method for operating an advertising network comprising:

providing client software for a user'"'"'s computing device, the client software configured to discontinuously show advertisements at scheduled times on a display associated with the computing device, wherein the time between showing of the advertisements is generally greater than the time each advertisement is shown; and

providing a reward to the user, where the reward is a function of the number of advertisements shown.

6. An advertising system where a user opts in to receive advertisements displayed on their client computing device in exchange for a reward and wherein the reward is proportionate to the number of advertisements that are displayed on the client computing device and wherein scheduling information associated with the advertisements is provided to the client computing device by a server.