METHOD AND SYSTEM FOR FACILITATING SOCIAL PAYMENT OR COMMERCIAL TRANSACTIONS

• US 20080104496A1
• Filed: 10/23/2007
• Published: 05/01/2008
• Est. Priority Date: 10/23/2006
• Status: Abandoned Application

• Current Assignee: Chipin, Inc. (InMobi Pte. Ltd)
• Original Assignee: Chipin, Inc. (InMobi Pte. Ltd)
• Inventors: Hughes, Kevin, Williams, Carnet, Lagon, Olin
• Application Number:
  US11/877,623
• Publication Number:
  US 20080104496A1
• Time in Patent Office: Days
• US Class Current: 715/209
• CPC Class Codes: G06Q 10/107 Computer-aided management of electronic mailing [e-mailing]
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/06 Buying, selling or leasing transactions

Abstract

A system and computer implemented method for providing a widget are described. The widget is embeddable, copyable and for dynamically displaying multimedia content. The method and system include receiving a campaign configuration for a campaign and a configuration of the widget. The campaign includes at least one goal related to at least one user action. The widget dynamically displays multimedia content related to the campaign. The configuration includes the campaign with which the widget is associated. The widget is capable of receiving at least one user input related to the action. The input indicates that the at least one action has bee performed. The method and system further include rendering the widget on a site, receiving input related to the action, tracking the action, and updating the widget if the action indicates that the at least one goal has been fulfilled. The widget may then be re-rendered on the site.

Claims

1. A computer implemented method for providing a widget comprising:

receiving a campaign configuration for a campaign, the campaign including at least one goal related to at least one user action;

receiving a configuration of the widget, the widget for dynamically displaying multimedia content related to the campaign, the widget being embeddable and copyable, the configuration including the campaign with which the widget is associated, the widget capable of receiving at least one user input related to the action;

rendering the widget on a site;

receiving input indicating that the at least one action is performed;

tracking the action;

updating the widget if the action indicates that the at least one goal has been fulfilled; and

rerendering the widget on the site.

2. The method of claim 1 wherein the widget has an effectiveness percentage determined based upon an aggregate of the at least one action.

3. The method of claim 1 wherein the widget is a personal widget.