Powered Print Advertisements, Product Packaging, and Trading Cards
First Claim
Patent Images
1. A powered device comprising:
- a thin, flexible substrate having printed material thereon;
a battery disposed in the substrate;
an activation element disposed in the substrate and in electrical communication with the battery; and
an output device disposed in the substrate and in electrical communication with the battery and the activation element, wherein the battery, the activation element, and the output device are disposed within the substrate such that the substrate, the battery, the activation element, and the output device substantially maintain the thin and flexible qualities of the substrate; and
wherein the activation element activates the output device in response to a contactless stimulus, and wherein the output device produces a sound, graphic, vibration, or message upon activation.
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Abstract
Compact powered systems are provided that include a substrate, a thin battery, an activation element, and an output device in electrical communication. The compact powered systems may be dynamic, powered print advertisements, product packaging, trading cards, printed ephemera or printed media that activate when subjected to an outside influence or stimulus. The output device is configured to, for example, display a number, graphic, or message, emit sound, cause movement or vibration, or transmit wireless signals in response to the stimulus.
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Citations
25 Claims
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1. A powered device comprising:
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a thin, flexible substrate having printed material thereon;
a battery disposed in the substrate;
an activation element disposed in the substrate and in electrical communication with the battery; and
an output device disposed in the substrate and in electrical communication with the battery and the activation element, wherein the battery, the activation element, and the output device are disposed within the substrate such that the substrate, the battery, the activation element, and the output device substantially maintain the thin and flexible qualities of the substrate; and
wherein the activation element activates the output device in response to a contactless stimulus, and wherein the output device produces a sound, graphic, vibration, or message upon activation. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13)
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14. An advertisement system, comprising:
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a page of a publication having printed material thereon;
a battery disposed in the page;
an activation element disposed in the page and in electrical communication with the battery; and
an output device disposed in the page and in electrical communication with the battery and the activation element, wherein the activation element activates the output device in response to a stimulus, and wherein the output device produces a sound, graphic, vibration, message, or signal upon activation. - View Dependent Claims (15, 16, 17, 18, 19, 20, 21)
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22. An advertisement system, comprising:
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a page of a publication having printed material thereon;
a battery disposed in the page;
an activation element disposed in the page and in electrical communication with the battery; and
an output device disposed in the page and in electrical communication with the battery and the activation element, wherein the activation element is an RF or NFC reader that activates the output device in response to a remote RF tag read by the RF or NFC reader, and wherein the output device, upon activation, produces a sound, graphic, vibration, or message, or transmits a wireless signal to a wireless receiver associated with the remote RF tag. - View Dependent Claims (23)
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24. A powered trading card, comprising:
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a thin, flexible card substrate having printed material thereon;
a battery disposed in the card substrate;
an activation element disposed in the card substrate and in electrical communication with the battery; and
an output device disposed in the substrate and in electrical communication with the battery and the activation element, wherein the battery, the activation element, and the output device are disposed in the card substrate such that the card substrate, the battery, the activation element, and the output device substantially maintain the thin and flexible form of the card substrate; and
wherein the activation element activates the output device in response to a contactless stimulus, and wherein the output device produces a sound, graphic, vibration, or message upon activation.
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25. A method of communicating an advertising message, comprising:
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powering a thin, flexible electronic display device with a battery, the battery disposed in the electronic display device and maintaining the substantially planar form, the electronic display device comprising an activation element and an output device;
subjecting the activation element to a stimulus created by a consumer;
activating the output device in response to the stimulus, wherein the output device produces a sound, graphic, vibration, or message upon activation in order to convey an advertising message to the consumer.
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Specification