Stage play advertising and distribution methodology

• US 20080126177A1
• Filed: 06/12/2007
• Published: 05/29/2008
• Est. Priority Date: 06/13/2006
• Status: Abandoned Application

• Current Assignee: Michael S. Crawford
• Original Assignee: Michael S. Crawford
• Inventors: Crawford, Michael S.
• Application Number:
  US11/811,776
• Publication Number:
  US 20080126177A1
• Time in Patent Office: Days
• US Class Current: 705/10
• CPC Class Codes: G06Q 10/06 Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0209 Incentive being awarded or redeemed in connection with the playing of a video game
• CPC Class Codes: G06Q 30/0241 Advertisements

Abstract

The present invention discloses a new method for modern theatre to find and expand its audience. The result yields an ideal advertisement for future stage productions, as the nature of theatre encourages the reinterpretation of playwrights'"'"' works. Presently for a playwright, the process of mailing scripts for consideration for production is arduous and expensive. For a fledgling writer, hundreds of scripts can be mailed before a positive response is received. The present invention allows a playwrights'"'"' work to be seen wherever a computer can be taken—the Internet (or other computer network) is limited only by accessibility, and with increasing integration with television, a web browser will soon be a standard part of any media center. In one embodiment, a web-based viewing of a play and script allows a playwrights'"'"' work to be viewed in a fully-realized format, from a perspective that recreates the theatrical experience.

Claims

1. A method of marketing a stage play, its playwright, actors and others involved in its production, comprising the following steps:

a. receiving a script for a play;

b. selecting actors, stage manager and director;

c. selecting rehearsal space and production space;

d. obtaining and scheduling cameramen;

e. providing pre-publicity of the play;

f. conducting rehearsals and making subsequent decisions regarding nature of and placement of props, and resulting script adjustments, additions and deletions;

g. filming of the play as presented on a stage;

h. editing and compression of the play for viewing over a computer network;

i. mounting of the edited and compressed filmed version of the play to a computer/server within the computer network; and

j. providing access to the play to viewers on the network.

2. The method of claim 1 wherein the computer network is the internet.

3. The method of claim 2 wherein access to the play is provided to viewers via an interactive website.

4. The method of claim 3 comprising the additional step of compiling data on the number of times the play has been viewed from the website.

5. The method of claim 3 comprising the additional step of obtaining feedback from the viewers of the play.

6. The method of claim 4 comprising the additional step of sharing the compiled data with another person.

7. The method of claim 5 comprising the additional step of sharing the obtained feedback with another person.

8. The method of claim 1 wherein the filming of the play utilizes a single camera maintaining a fixed viewpoint relative to the stage throughout the entirety of the play.

9. The method of claim 1 wherein the editing step includes formatting the filmed play so that the play can be viewed in its entirety, per act or per scene.

10. The method of claim 3 wherein the script is also available for viewing via the website.

12. The method of claim 10 wherein access to the play is provided to viewers via an interactive website.

15. The method of claim 12 comprising the additional step of sharing the compiled data with another person.

11. A method of marketing a stage play comprising the following steps:

a. receiving a stage play that has been audio and visually recorded onto a media;

b. mounting the media to a computer/server within an internet-based computer network; and

c. providing access to the play to viewers on the network.

13. The method of claim 11 comprising the additional step of compiling data on the number of times the play has been viewed from the website.

14. The method of claim 11 comprising the additional step of obtaining feedback from the viewers of the play.

16. The method of claim 13 comprising the additional step of sharing the obtained feedback with another person.

17. The method of claim 11 comprising the additional step of providing advertising content on the website.

18. The method of claim 11 comprising the additional step of providing a copy of the recorded play for purchase through the website.

19. The method of claim 11 comprising the additional step of providing theater memorabilia, or other merchandise relating to the theater in general and/or to one or more of the specific plays.