Advertising content management system and method
First Claim
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1. A method of managing advertisement content on websites, comprising:
- a) storing website information, rich media ads, video elements, and graphic elements of one or more sponsors in an advertising content management system (ACMS) server which runs an advertising content management system;
b) allowing affiliates to create advertisements of selected sponsors using the stored website information, rich media ads, video elements, and graphic elements and to select URL addresses of websites on which the advertisements will be displayed; and
c) associating an insertion code that corresponds to one or more advertisements created by an affiliate.
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Abstract
A system and method of managing advertisement content on websites and the like allows affiliates to create unique rich media advertisements using stored sponsor ads, videos, and graphic elements, to select website addresses to which each unique advertisement is to be directed, and to associate each unique advertisement and associated website addresses with an insertion code through which the advertisement is directed to the selected website addresses. The affiliate can modify an advertisement without changing the associated insertion code, so that the modified advertisement is automatically delivered to the selected websites.
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Citations
12 Claims
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1. A method of managing advertisement content on websites, comprising:
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a) storing website information, rich media ads, video elements, and graphic elements of one or more sponsors in an advertising content management system (ACMS) server which runs an advertising content management system; b) allowing affiliates to create advertisements of selected sponsors using the stored website information, rich media ads, video elements, and graphic elements and to select URL addresses of websites on which the advertisements will be displayed; and c) associating an insertion code that corresponds to one or more advertisements created by an affiliate. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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Specification