SYSTEM AND METHOD FOR DETERMINING THE MARKETABILITY OF INTELLECTUAL PROPERTY ASSETS

• US 20080133338A1
• Filed: 01/11/2008
• Published: 06/05/2008
• Est. Priority Date: 12/30/1999
• Status: Active Grant

• Current Assignee: AT&T Intellectual Property I LP (AT&T, Inc.)
• Original Assignee: AT&T Intellectual Property I LP (AT&T, Inc.)
• Inventors: Meadows, Vernon, Frank, Scott M., Short, Shannon M., Bishop, Michael, Beckham, Carol T., Overcash, Steven, McLendon, Martin
• Granted Patent: US 7,840,498 B2
• Time in Patent Office: Days
• US Class Current: 705/10
• CPC Class Codes: G06Q 10/063 Operations research, analysis or management
• CPC Class Codes: G06Q 50/184 Intellectual property management
• CPC Class Codes: G06Q 99/00 Subject matter not provided for in other groups of this subclass

Abstract

The present invention relates to methods and systems for determining whether to market an intellectual property asset, where the intellectual property asset is based at least in part on an innovation developed for an internal need. In an embodiment, a description of an intellectual property asset is received, and an assessment of the marketability of the intellectual property asset is generated based at least in part on the description of an intellectual property asset and a marketing criterion.

Claims

1. A method for generating an intellectual property rights marketing opportunity score, the method comprising:

receiving intellectual property rights asset protection data, wherein the intellectual property rights asset protection data includes protection data corresponding to a plurality of intellectual property rights assets, wherein each intellectual property rights asset is defined and maintained as an asset by the existence of legally-enforceable intellectual property protection rights pertaining to that intellectual property asset;

storing the intellectual property rights asset protection data in an intellectual property rights asset protection database including a plurality of intellectual property rights asset protection data records;

providing intellectual property rights asset protection data from at least one intellectual property rights asset protection data record in the intellectual property rights asset protection database for at least one intellectual property rights asset to an intellectual property marketing opportunity scoring system; and

generating, utilizing a computer system of the intellectual property marketing opportunity scoring system, an intellectual property marketing opportunity score for the intellectual property rights asset, including determining a marketing opportunity assessment corresponding to the at least one intellectual property rights asset protection data record from the intellectual property rights asset protection database for the intellectual property rights asset.

2. The method of claim 1, the method further comprising determining that the intellectual property rights asset is to be marketed when the marketing opportunity assessment satisfies a predetermined threshold.

3. The method of claim 1, further comprising developing a marketing recommendation based at least in part on the determined marketing opportunity assessment, the marketing recommendation being a relative recommendation based at least in part on a comparison of the marketing opportunity assessment with one or more assessments of the marketability of other intellectual property rights assets.

4. The method of claim 1, wherein the marketing opportunity score is generated for prioritizing marketing opportunities among the plurality of intellectual property rights assets.

5. The method of claim 1, the method further comprising:

determining an intangible value assessment corresponding to the at least one intellectual property rights asset protection data record from the intellectual property rights asset protection database for the intellectual property rights asset,

wherein the marketing opportunity assessment corresponding to the at least one intellectual property rights asset protection data record from the intellectual property rights asset protection database for the intellectual property rights asset is further based at least in part on the determined intangible value assessment.