RENDERING BARCODES ON MOBILE DEVICE SCREENS FOR USE AT RETAILER POINT OF SALE LOCATIONS TO OBTAIN DISCOUNTS
First Claim
1. A coupon distribution system for managing distribution of coupons to mobile devices for presentation at a point of sale to obtain a discount when purchasing an item, the system comprising:
- a customer data store storing customer data indicative of purchasing habits of customers;
a coupon data store storing coupon data identifying coupons for distribution to customers; and
a coupon management system coupled to the customer data store and the coupon data store and configured to identify relevant coupons to be displayed to a customer that uses a mobile device based on the coupon information and the customer data, and to provide coupon identifying information identifying the relevant coupons so the relevant coupons can be displayed at the mobile device.
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Accused Products
Abstract
A coupon distribution and redemption system obtains coupons from retail product manufacturers or retailers, and also obtains customer relations management data that indicates the buying patterns or preferences of retail customers. A coupon management system generates targeted offers that can be targeted at individual groups of customers or individual customers, based on a wide variety of preferences, buying patterns and even geographic location. The coupon management system then transmits coupon images, representing coupons related to the targeted offers, to the mobile devices of the users to which the offer is targeted. The user can then select individual coupons for redemption at a retail location. Once selected, a barcode corresponding to a selected coupon is rendered so that it can be identified by a scanner.
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Citations
20 Claims
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1. A coupon distribution system for managing distribution of coupons to mobile devices for presentation at a point of sale to obtain a discount when purchasing an item, the system comprising:
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a customer data store storing customer data indicative of purchasing habits of customers; a coupon data store storing coupon data identifying coupons for distribution to customers; and a coupon management system coupled to the customer data store and the coupon data store and configured to identify relevant coupons to be displayed to a customer that uses a mobile device based on the coupon information and the customer data, and to provide coupon identifying information identifying the relevant coupons so the relevant coupons can be displayed at the mobile device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A method of redeeming a coupon at a point of sale, comprising:
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receiving coupon information indicative of the coupon at a mobile device having a display screen; generating a barcode corresponding to the coupon at the mobile device based on the coupon information; and rendering the barcode on the display screen so that it can be read by an electronic barcode scanner, for redemption. - View Dependent Claims (12, 13, 14, 15, 16)
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17. A mobile device, comprising:
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a display screen; and a barcode generator configured to receive barcode information indicative of a barcode selected for presentation and to generate an image of the barcode corresponding and render the image on the display screen, the image rendered on the display screen being readable by an electronic barcode reader. - View Dependent Claims (18, 19, 20)
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Specification