TOOLS FOR DEFINING AND USING CUSTOM ANALYSIS MODULES

• US 20080134029A1
• Filed: 12/04/2006
• Published: 06/05/2008
• Est. Priority Date: 12/04/2006
• Status: Active Grant

• Current Assignee: Teradata US, Inc. (Teradata Corporation)
• Original Assignee: Teradata US, Inc. (Teradata Corporation)
• Inventors: Chaves, Michael, Mannion, Leslie, Figge, Jason, Teeter, Claud, Carmer, David, Baril, Robert, Fu, Henry, Shelton, Scott
• Granted Patent: US 8,032,566 B2
• Time in Patent Office: Days
• US Class Current: 715/700
• CPC Class Codes: G06F 16/2428 Query predicate definition using graphical user interfaces, including menus and forms G06F16/2423 takes precedence

Abstract

Tools for defining and using custom analysis modules are presented. A generic graphical user interface (GUI) custom analysis tool is presented to a user. The generic GUI custom analysis tool is adapted to receive selections and inputs from the user that define many-to-many relationships in a data store and that include user-defined measures. The inputs are used to generate an instance of a custom analysis module that is capable of being processed against the data store. The instance of the custom analysis module may be stored, recalled, executed, and/or modified from the generic GUI custom analysis tool.

Claims

1. A method, comprising:

presenting a generic graphical user interface (GUI) analysis tool;

providing within the generic GUI analysis tool fields to receive one or more schema and segment relationships, an analysis type, a profile name, and one or more user-defined measures; and

receiving selections or inputs for each of the fields and communicating the selections and inputs to a driver service that builds an instance of a customized analysis module that can be processed against a data store when a particular one of inputs that identifies the profile name is referenced.

2. The method of claim 1 further comprising:

processing the customized analysis module against the data store; and

simultaneously presenting results returned from the processing in an interactive graphic illustration with the generic GUI analysis tool.

3. The method of claim 2 further comprising, situating the interactive graphic illustration relative to the generic analysis tool in one of the following locations, a location that is situated vertically under or above the generic analysis tool within a display, a location that is situated horizontally on a right side or a left side of the generic analysis tool within the display, and a location defined by a user relative to a position of the generic analysis tool within the display.

4. The method of claim 2 further comprising, permitting portions of the interactive graphic illustration to be selectable in order to present increased information associated with a selected portion of the interactive graphic illustration or to presented decreased information associated with the selected portion of the interactive graphic illustration, wherein the increase and decrease of information is relative to original information presented with the interactive graphic illustration.

5. The method of claim 2 further comprising, augmenting the interactive graphic illustration with metadata defining properties associated with and information on the interactive graphic illustration.

6. The method of claim 1, wherein providing further includes providing one or more additional fields representing a text description for the profile name, one or more temporal restrictions, schema name, schema element, date range, and a filter name.

7. The method of claim 1 further comprising, saving an association between the particular one of the inputs for the profile name and the customized analysis module for subsequent use, retrieval, and reference within the generic GUI analysis tool.

8. A method, comprising:

presenting a graphical user interface (GUI) analysis tool to a user for defining and using custom analysis modules that process against a data store using many-to-many user-selected data store relationships and user-defined measures;

retrieving a user-selected custom analysis module and executing the user-selected custom analysis module against the data store; and

displaying an interactive graphic illustration representing results returned from the data store with the GUI analysis tool.

9. The method of claim 8 further comprising enabling portions of the interactive graphic illustration to be selected by the user, wherein information associated with the selected portions are capable of being used in connection with one or more of the following:

a modified search or analysis against the data store and a communication campaign.

10. The method of claim 9 further comprising, re-displaying a modified version of the interactive graphic illustration in response to results associated with the modified search.

11. The method of claim 8 further comprising, enabling portions of the interactive graphic illustration to be selected by the user, wherein the selected portions are used to provide a fine-grained view of details associated the selected portions of the results or a coarse-grain view of the details associated with the selected portions of the results.

12. The method of claim 8, wherein retrieving further includes recognizing an analysis type for the user-selected custom analysis module, wherein the analysis type is one of the following, a behavior trend analysis type, a cross segment analysis type, a pattern detection type, a percentile profiling type, and a product affinity analysis type.

13. The method of claim 8, wherein retrieving further includes populating the GUI analysis tool with parameters defined in the user-selected custom analysis module.

14. The method of claim 13 further comprising, permitting the user to edit a number of the parameters within the GUI analysis tool before executing a modified version of the user-selected custom analysis module against the data store.

15. A system comprising:

a data store; and

a generic graphical user interface (GUI) custom analysis tool, wherein the generic GUI custom analysis tool includes fields to receive parameters from a user, the parameters define custom analysis modules that use many-to-many user-selected relationships defined for schemas in the data store and that incorporate user-defined measures received in at least one of the fields as at least one of the parameters.

16. The system of claim 15, wherein the generic GUI custom analysis tool is adapted to process or cause to process the custom analysis modules against the data store, and wherein once processed the generic GUI custom analysis tool is to dynamically expand to present an interactive graphic illustration representing results returned from the data store.

17. The system of claim 16, wherein the interactive graphic illustration is adapted to include selectable portions that when selected by a user provide a custom-level of detail for information associated with the selectable portions as defined in the results.

18. The system of claim 16, wherein the interactive graphic illustration is adapted to include selectable portions that when selected by a user permit the user to generate and execute a modified search against the data store using at least in part some information associated with the selectable potions as defined in the results.

19. The system of claim 15, wherein the generic GUI analysis tool is adapted to dynamically load the fields in response to a user selection of one of the custom analysis modules.

20. The system of claim 15, wherein the generic GUI analysis tool is adapted to forward the parameters to a driver that generates the custom analysis modules, which are derived at least in part from the parameters.