Method and System for Implementing a Customer Incentive Program
First Claim
1. A system for implementing a customer incentive program that rewards a customer moving within a shopping area, said system comprising:
- a customer tracking system adapted to monitor said customer'"'"'s movement within said shopping area; and
a reward processing unit in communication with said customer tracking system, wherein said reward processing unit is adapted to reward said customer as a function of the nature of said movement.
0 Assignments
0 Petitions
Accused Products
Abstract
A system and method for implementing a customer incentive program that conditionally rewards a customer based upon the customer'"'"'s movement through a shopping area and/or responses to questions which refer to the shopping area, sections of the shopping area and/or products located in the shopping area. While moving through a shopping area, a customer is monitored using a customer tracking system and/or presented with questions using a customer interface device. The customer is rewarded based upon the nature of the customer'"'"'s movements and/or the nature of the customer'"'"'s responses. The customer incentive program is designed to expose a customer to particular sections of a shopping area or specified products in the shopping area in order to motivate customer impulse buying.
-
Citations
38 Claims
-
1. A system for implementing a customer incentive program that rewards a customer moving within a shopping area, said system comprising:
-
a customer tracking system adapted to monitor said customer'"'"'s movement within said shopping area; and a reward processing unit in communication with said customer tracking system, wherein said reward processing unit is adapted to reward said customer as a function of the nature of said movement. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
-
-
9. A system for implementing a customer incentive program that rewards a customer moving within a shopping area, said system comprising:
-
a plurality of customer interface devices adapted to elicit responses from said customer; and a reward processing unit in communication with said plurality of customer interface devices; wherein said reward processing unit is adapted to reward said customer as a function of the nature of said responses. - View Dependent Claims (10, 11, 12, 13, 14, 15)
-
-
16. A system for implementing a customer incentive program that rewards a customer moving within a shopping area, said system comprising:
-
a customer tracking system adapted to monitor said customer'"'"'s movements within said shopping area; a plurality of customer interface devices adapted to elicit responses from said customer; and a reward processing unit in communication said customer tracking system and said plurality of customer interface devices, wherein said reward processing unit is adapted to reward said customer as a function of the nature of said customer movement and the nature of said responses. - View Dependent Claims (17, 18, 19, 22, 23, 24, 30)
-
-
20. A method for implementing a customer incentive program that rewards a customer moving within a shopping area, said system comprising:
-
monitoring said customer as said customer moves through said shopping area; and rewarding said customer as a function of the nature of said movement through said shopping area. - View Dependent Claims (21)
-
-
25. A method for implementing a customer incentive program that rewards a customer moving within a shopping area, said method comprising:
-
eliciting customer responses, and rewarding said customer as a function of the nature of said responses. - View Dependent Claims (26, 27, 28, 29)
-
-
31. A method for implementing a customer incentive program that rewards a customer moving within a shopping area, said system comprising:
-
monitoring said customer as said customer moves through said shopping area; eliciting customer responses; and rewarding said customer as a function of the nature of said responses and as a function of the nature of said movement through said shopping area. - View Dependent Claims (32, 33, 34, 37, 38)
-
- 35. The method of claim 35 further comprising establishing a trans-shopping areas reward service bureau, wherein said trans-shopping areas reward service bureau determines reward conditions for multiple shopping areas.
Specification