Methods and apparatus for providing access to a digital media asset

• US 20080183803A1
• Filed: 03/07/2007
• Published: 07/31/2008
• Est. Priority Date: 01/31/2007
• Status: Abandoned Application

• Current Assignee: Adela Group, LLC
• Original Assignee: Adela Group, LLC
• Inventors: Hassett, Gregory, Hassett, Christopher
• Application Number:
  US11/715,029
• Publication Number:
  US 20080183803A1
• Time in Patent Office: Days
• US Class Current: 709/203
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0277 Online advertisement

Abstract

Embodiments of the invention relate to hosting digital media assets on a hosting server that were uploaded to the hosting server by a user. When a viewer accesses a digital media asset, the viewer may be directed to a promotional opportunity, such as, for example, an entry into a sweepstakes. In addition, when the viewer takes an action resulting from accessing the digital media asset, the user who uploaded the digital media asset to the hosting server may be provided with a reward.

Claims

1. A method of hosting a first digital media asset stored on at least one server that provides a publicly accessible interface that permits digital media assets to be provided to the at least one server, the first digital media asset being provided to the at least one server by a user via the publicly accessible interface, the method comprising acts of:

determining that a viewer has accessed the first digital media asset; and

in response to determining that the viewer has taken an action resulting from accessing the first digital media asset, providing the user with a promotional opportunity.

2. The method of claim 1, wherein the action comprises accessing the first digital media asset.

3. The method of claim 1, wherein the promotional opportunity is a first promotional opportunity and wherein the method further comprises an act of:

in response to determining that the viewer has accessed the first digital media asset, directing the viewer to a second promotional opportunity.

4. The method of claim 3, wherein the first promotional opportunity and the second promotional opportunity are a same promotional opportunity.

5. The method of claim 3, wherein the second promotional opportunity is an opportunity to enter a sweepstakes, and wherein the action comprises claiming a prize offered as a result of the viewer winning the sweepstakes.

6. The method of claim 3, wherein the second promotional opportunity is an opportunity to enter a sweepstakes, and wherein the action comprises winning the sweepstakes.

7. The method of claim 3, wherein the second promotional opportunity is an opportunity to enter a sweepstakes, and wherein the action comprises entering the sweepstakes.

8. At least one computer readable medium encoded with instructions that, when executed, perform a method of hosting a first digital media asset stored on at least one server that provides a publicly accessible interface that permits digital media assets to be provided to the at least one server, the first digital media asset being provided to the at least one server by a user via the publicly accessible interface, the method comprising acts of:

determining that a viewer has accessed the first digital media asset; and

in response to determining that the viewer has taken an action resulting from accessing the first digital media asset, providing the user with a promotional opportunity.

9. The at least one computer readable medium of claim 8, wherein the action comprises accessing the first digital media asset.

10. The at least one computer readable medium of claim 8, wherein the promotional opportunity is a first promotional opportunity and wherein the method further comprises an act of:

in response to determining that the viewer has accessed the first digital media asset, directing the viewer to a second promotional opportunity.

11. The at least one computer readable medium of claim 10, wherein the first promotional opportunity and the second promotional opportunity are a same promotional opportunity.

12. The at least one computer readable medium of claim 10, wherein the second promotional opportunity is an opportunity to enter a sweepstakes, and wherein the action comprises claiming a prize offered as a result of the viewer winning the sweepstakes.

13. The at least one computer readable medium of claim 10, wherein the second promotional opportunity is an opportunity to enter a sweepstakes, and wherein the action comprises winning the sweepstakes.

14. The at least one computer readable medium of claim 10, wherein the second promotional opportunity is an opportunity to enter a sweepstakes, and wherein the action comprises entering the sweepstakes.

15. At least one server that hosts a first digital media asset comprising:

a publicly accessible interface that permits digital media assets to be provided to the at least one server, the first digital media asset being provided to the at least one server by a user via the publicly accessible interface; and

at least one controller that;

determines that a viewer has accessed the first digital media asset; and

in response to determining that the viewer has taken an action resulting from accessing the first digital media asset, provides the user with a promotional opportunity.

16. The at least one server of claim 15, wherein the action comprises accessing the first digital media asset.

17. The at least one server of claim 15, wherein the promotional opportunity is a first promotional opportunity and wherein the at least one controller:

in response to determining that the viewer has accessed the first digital media asset, directs the viewer to a second promotional opportunity.

18. The at least one server of claim 17, wherein the second promotional opportunity is an opportunity to enter a sweepstakes, and wherein the action comprises claiming a prize offered as a result of the viewer winning the sweepstakes.

19. The at least one server of claim 17, wherein the second promotional opportunity is an opportunity to enter a sweepstakes, and wherein the action comprises winning the sweepstakes.

20. The at least one server of claim 17, wherein the second promotional opportunity is an opportunity to enter a sweepstakes, and wherein the action comprises entering the sweepstakes.