Block-Based Encoding and Decoding Information Transference System and Method
First Claim
1. A method for receiving promotional messages comprising:
- capturing an image of a message carrier on a display screen;
processing the image to acquire a message code from the message carrier;
transmitting the message code to a remote system; and
receiving a promotional message based on the transmitted message code.
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Accused Products
Abstract
Methods, apparatuses, and systems enabling an information exchange system allowing for the transmission of a message carrier containing at least one message code along with video and television data, as well as subsequent capture and decoding of the message carrier to identify the at least one message code. As discussed herein, implementations of the invention can be used in connection with an electronic commerce and data interchange system featuring a Universal Digital Assistant (UDA) that facilitates financial transactions and data interchange, as well as dissemination, management and exchange of commercial information (e.g., advertising, promotions, sales announcements, and the like) and personal information (e.g., address and other contact information, driver'"'"'s license number, and memberships). The invention, in one implementation, provides an end-to-end e-commerce solution that can transform a mobile phone/PDA (Personal Digital Assistant) into a Universal Digital Assistant configured to receive data (e.g., advertising, promotions, and sales announcement information) based on message codes encoded into message carriers disseminated through advertising and content from analog and digital television broadcasts, television receivers, the Internet, wireless signals, radio broadcasts, satellite broadcasts, and print media.
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Citations
55 Claims
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1. A method for receiving promotional messages comprising:
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capturing an image of a message carrier on a display screen; processing the image to acquire a message code from the message carrier; transmitting the message code to a remote system; and receiving a promotional message based on the transmitted message code. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19)
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20. A method for pushing promotional messages to users comprising:
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displaying a message carrier on a display screen; receiving a message code from a user, wherein the message code was acquired from the message carrier; and pushing a promotional message to the user based on the received message code. - View Dependent Claims (21, 22, 23, 24, 25, 26, 27, 28, 29)
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30. An apparatus for receiving promotional messages comprising:
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a display; a digital image capturing device; a wireless communication system; a processor; a memory; and a client application, physically stored in the memory, for receiving promotional messages, comprising instructions operable to cause the processor and the wireless communication system to; capture an image of a message carrier using the digital image capturing device; process the image to acquire a message code from the message carrier; transmit the message code to a remote system using the wireless communication system; and receive a promotional message using the wireless communication system based on the transmitted message code. - View Dependent Claims (31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43, 44, 45, 46, 47)
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48. An apparatus for receiving promotional messages comprising:
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a display; a digital image capturing device; a wireless communication system; a processor; a memory; and a client application, physically stored in the memory, for receiving promotional messages, comprising instructions operable to cause the processor and the wireless communication system to; capture an image of a message carrier using the digital image capturing device; transmit the image to an image processing system using the wireless communication system; receive a message code from the image processing system based on the transmitted image; transmit the message code to a promotional message system using the wireless communication system; and receive a promotional message from the promotional message system based on the transmitted message code. - View Dependent Claims (49)
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50. An apparatus for receiving promotional messages comprising:
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a display; a digital image capturing device; a wireless communication system; a processor; a memory; and a client application, physically stored in the memory, for receiving promotional messages, comprising instructions operable to cause the processor and the wireless communication system to; capture an image of a message carrier using the digital image capturing device; transmit the image to a remote system using the wireless communication system; and receive a promotional message from the remote system based on the transmitted image. - View Dependent Claims (51)
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52. A computer program product, physically stored on a machine-readable medium, for receiving promotional messages, comprising instructions operable to cause a programmable processor to:
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capture an image of a message carrier using the digital image capturing device; process the image to acquire a message code from the message carrier; transmit the message code to a remote system using the wireless communication system; and receive a promotional message using the wireless communication system based on the transmitted message code. - View Dependent Claims (53)
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54. A data processing system comprising:
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means for capturing an image of a message carrier on a display screen; means for processing the image to acquire a message code from the message carrier; means for transmitting the message code to a remote system; and means for receiving a promotional message based on the transmitted message code. - View Dependent Claims (55)
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Specification