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Categorization of a Mobile User Profile Based on Browse Behavior

  • US 20080214157A1
  • Filed: 10/30/2007
  • Published: 09/04/2008
  • Est. Priority Date: 11/05/2005
  • Status: Active Grant
First Claim
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1. A method comprising:

  • using wireless provider data to ascertain a web browser activity;

    recording a user'"'"'s mobile web browser activity performed on a mobile communication facility;

    storing a plurality of mobile web browser activities relating to the user;

    analyzing the plurality of mobile web browser activities to determine a relationship among web browser activities;

    creating a category of user profile based at least in part on the analysis;

    associating the category of user profile with the user; and

    presenting a content to the mobile communication facility based at least in part on the category of user profile.

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