Coordinating a location based advertising campaign

• US 20080215422A1
• Filed: 03/01/2007
• Published: 09/04/2008
• Est. Priority Date: 03/01/2007
• Status: Abandoned Application

• Current Assignee: PlayNetwork, Inc. (MOOD Media Corporation)
• Original Assignee: SeeSaw Networks, Inc.
• Inventors: Zweben, Monte, Davis, Eugene, Hines, Scott
• Application Number:
  US11/713,562
• Publication Number:
  US 20080215422A1
• Time in Patent Office: Days
• US Class Current: 705/14
• CPC Class Codes: G06Q 10/10 Office automation; Time management
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0251 Targeted advertisements
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising

Abstract

A method of automatically assigning a set of privileges to a team member in a distribution of location based advertising is disclosed. A process for the distribution of location based advertising is defined, wherein the process includes at least a client portion of the process, a media agency portion of the process, a buying service portion of the process and a creative agency portion of the process. A set of privileges associated with a portion of the process for the distribution of location based advertising is defined. A team member associated with the portion of the process for the distribution of location based advertising is defined. The set of privileges associated with the portion of the process for the distribution of location based advertising is automatically assigned to the team member associated with the portion of the process for the distribution of location based advertising.

Claims

1. A system for automatically assigning a set of privileges to a team member in a distribution of location based advertising, including:

a processor; and

a memory coupled with the processor, wherein the memory is configured to provide the processor with instructions which when executed cause the processor to;

define a process for the distribution of location based advertising, wherein the process includes at least a client portion of the process, a media agency portion of the process, a buying service portion of the process and a creative agency portion of the process;

define a set of privileges associated with a portion of the process for the distribution of location based advertising;

define a team member associated with the portion of the process for the distribution of location based advertising; and

automatically assign the set of privileges associated with the portion of the process for the distribution of location based advertising to the team member associated with the portion of the process for the distribution of location based advertising.

2. A system as recited in claim 1, wherein a privilege within the set of privileges is to add a new team member and to associate the new team member with a specified portion of the process for the distribution of location based advertising.

3. A system as recited in claim 1, wherein a privilege within the set of privileges is to upload creative but not view a location based advertising campaign.

4. A system as recited in claim 1, wherein a privilege within the set of privileges is to view a location based advertising campaign.

5. A system as recited in claim 1, wherein a privilege within the set of privileges is to upload a location based advertising campaign.

6. A system as recited in claim 1, wherein a privilege within the set of privileges is to edit a location based advertising campaign.

7. A system as recited in claim 1, wherein a privilege within the set of privileges is to buy a location based advertising campaign.

8. A system as recited in claim 1, wherein a privilege within the set of privileges is to be notified of distribution of a location based advertising campaign.

9. A system as recited in claim 1, wherein a privilege within the set of privileges is to be notified of planning and purchase of a location based advertising campaign.

10. A system as recited in claim 1, wherein a privilege within the set of privileges is to be notified of location based advertising campaign billing.

11. A system as recited in claim 1, wherein a second team member may be in a different company from the team member.

12. A method of automatically assigning a set of privileges to a team member in a distribution of location based advertising, including:

defining a process for the distribution of location based advertising, wherein the process includes at least a client portion of the process, a media agency portion of the process, a buying service portion of the process and a creative agency portion of the process;

defining a set of privileges associated with a portion of the process for the distribution of location based advertising;

defining a team member associated with the portion of the process for the distribution of location based advertising; and

automatically assigning the set of privileges associated with the portion of the process for the distribution of location based advertising to the team member associated with the portion of the process for the distribution of location based advertising.

13. A method as recited in claim 12, wherein a privilege within the set of privileges is to add a new team member and to associate the new team member with a specified portion of the process of the distribution of location based advertising.

14. A method as recited in claim 12, wherein a privilege within the set of privileges is to upload creative but not view a location based advertising campaign.

15. A method as recited in claim 12, wherein a privilege within the set of privileges is to view a location based advertising campaign.

16. A method as recited in claim 12, wherein a privilege within the set of privileges is to upload a location based advertising campaign.

17. A method as recited in claim 12, wherein a privilege within the set of privileges is to edit a location based advertising campaign.

18. A method as recited in claim 12, wherein a privilege within the set of privileges is to buy a location based advertising campaign.

19. A method as recited in claim 12, wherein a privilege within the set of privileges is to be notified of distribution of a location based advertising campaign.

20. A method as recited in claim 12, wherein a privilege within the set of privileges is to be notified of planning and purchase of a location based advertising campaign.

21. A method as recited in claim 12, wherein a privilege within the set of privileges is to be notified of location based advertising campaign billing.

22. A method as recited in claim 12, wherein a second team member may be in a different company from the team member.