TELEVISION STATION, ASSOCIATED CONVENTIONS AND OTHER DEDICATED SERVICES FOR A DEMOGRAPHIC COMPRISING PERSONS FIFTY YEARS OLD AND OLDER
First Claim
1. A method of operating a dedicated channel comprising:
- developing content relevant to a demographic comprising persons fifty years old and older, said content including entertainment and educational programming;
broadcasting the content over a radio or satellite frequency, or via a wire or cable, said content receivable and displayable on a display of a television, personal computer or hand-held device; and
providing opportunities for third parties to place advertisements promoting goods and services wherein the advertisements are specifically related to subject matter of the programming during which the advertisements are shown.
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Accused Products
Abstract
A television, cable or satellite channel dedicated to issues relevant to persons fifty years old or older is disclosed. The content of the channel involves programming on healthcare, politics, insurance and many related issues. Advertisements are also limited to goods and services directed to persons fifty years old and older. Indeed, one version limits advertisements to the subject matter of the programming during which the advertisement is shown. For example, during healthcare programming only healthcare related advertisements are shown. Interactive programming is also disclosed. The television channel is also used as a conduit for providing an avenue for members of the demographic to lodge concerns and complaints. Associated conventions dedicated to issues and concerns of persons fifty years or older may also be promoted during programming on the channel.
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Citations
19 Claims
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1. A method of operating a dedicated channel comprising:
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developing content relevant to a demographic comprising persons fifty years old and older, said content including entertainment and educational programming; broadcasting the content over a radio or satellite frequency, or via a wire or cable, said content receivable and displayable on a display of a television, personal computer or hand-held device; and providing opportunities for third parties to place advertisements promoting goods and services wherein the advertisements are specifically related to subject matter of the programming during which the advertisements are shown. - View Dependent Claims (2, 3, 4, 5, 6, 7, 17)
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8. A method of operating a dedicated channel comprising:
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developing content relevant to a demographic comprising persons fifty years old and older, said content including entertainment and educational programming; broadcasting the content over a radio or satellite frequency, or via a wire or cable, said content receivable and displayable by a display on a television, personal computer or hand-held device; providing opportunities for third parties to place advertisements promoting goods and services wherein the advertisements are specifically related to subject matter of the programming during which the advertisements are shown; and broadcasting promotional and informative content regarding conventions dedicated to issues and concerns facing the demographic. - View Dependent Claims (9, 10, 11, 12, 13)
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14. A method of operating a dedicated senior citizen channel comprising;
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developing senior-based content, including entertainment and educational programming; broadcasting the senior-based content over a pre-established radio or satellite frequency, or via a cable, said content receivable and displayable by a television set, computer or hand-held device; providing opportunities for third parties to place advertisements promoting senior-related goods and services wherein the advertisements are specifically related to subject matter of the programming during which the advertisements are shown; broadcasting promotional and informative content regarding associated conventions dedicated to senior related issues and concerns wherein said promotional and informative content is specifically related to subject matter of the programming during which the promotional and informative content is shown. disseminating senior-based content, including the promotional and informative content regarding the conventions, via mail and/or e-mail. - View Dependent Claims (15, 16, 18, 19)
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Specification