TELEVISION STATION, ASSOCIATED CONVENTIONS AND OTHER DEDICATED SERVICES FOR A DEMOGRAPHIC COMPRISING PERSONS FIFTY YEARS OLD AND OLDER

• US 20080229355A1
• Filed: 05/20/2008
• Published: 09/18/2008
• Est. Priority Date: 03/23/2006
• Status: Abandoned Application

• Current Assignee: Golden Network, LLC
• Original Assignee: Golden Network, LLC
• Inventors: Victorson, Fred
• Application Number:
  US12/124,042
• Publication Number:
  US 20080229355A1
• Time in Patent Office: Days
• US Class Current: 725/35
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: H04N 21/23424 involving splicing one content stream with another content stream, e.g. for inserting or substituting an advertisement
• CPC Class Codes: H04N 21/23439 for generating different versions
• CPC Class Codes: H04N 21/252 Processing of multiple end-users' preferences to derive collaborative data
• CPC Class Codes: H04N 21/25883 being end-user demographical data, e.g. age, family status or address arrangements for identifying locations of users in broadcast systems H04H60/52
• CPC Class Codes: H04N 21/2665 Gathering content from different sources, e.g. Internet and satellite
• CPC Class Codes: H04N 21/2668 Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles information retrieval from the Internet by querying with filtering and personalisation G06F16/9535; arrangements for replacing or switching information during the broadcast H04H20/10; push services over packet-switching network H04L12/1859; adaptation of message content in packet-switching networks H04L51/063
• CPC Class Codes: H04N 21/4532 involving end-user characteristics, e.g. viewer profile, preferences monitoring of user activities for profile generation for accessing a video database G06F16/739; user profiles in network data switching protocols H04L67/306; processing of user preferences or user profiles in wireless networks H04W8/18
• CPC Class Codes: H04N 21/466 Learning process for intelligent management, e.g. learning user preferences for recommending movies services using the results of monitoring in broadcast systems H04H60/61
• CPC Class Codes: H04N 21/4661 Deriving a combined profile for a plurality of end-users of the same client, e.g. for family members within a home user profiles in network data switching protocols H04L67/306
• CPC Class Codes: H04N 21/4755 for defining user preferences, e.g. favourite actors or genre retrieval personalisation and generation of user profiles for the retrieval of video data G06F16/739; user profiles in network data switching protocols H04L67/306
• CPC Class Codes: H04N 7/165 Centralised control of user terminal subsequent to an upstream request signal H04N7/17345; Registering at central by two-way working H04N7/17309

Abstract

A television, cable or satellite channel dedicated to issues relevant to persons fifty years old or older is disclosed. The content of the channel involves programming on healthcare, politics, insurance and many related issues. Advertisements are also limited to goods and services directed to persons fifty years old and older. Indeed, one version limits advertisements to the subject matter of the programming during which the advertisement is shown. For example, during healthcare programming only healthcare related advertisements are shown. Interactive programming is also disclosed. The television channel is also used as a conduit for providing an avenue for members of the demographic to lodge concerns and complaints. Associated conventions dedicated to issues and concerns of persons fifty years or older may also be promoted during programming on the channel.

Claims

1. A method of operating a dedicated channel comprising:

developing content relevant to a demographic comprising persons fifty years old and older, said content including entertainment and educational programming;

broadcasting the content over a radio or satellite frequency, or via a wire or cable, said content receivable and displayable on a display of a television, personal computer or hand-held device; and

providing opportunities for third parties to place advertisements promoting goods and services wherein the advertisements are specifically related to subject matter of the programming during which the advertisements are shown.

2. The method of claim 1 further comprising disseminating content related to healthcare, politics, housing, governmental agencies, cooking and social activities.

3. The method of claim 1 further comprising disseminating content comprising sitcoms, game shows and movies.

4. The method of claim 1 further comprising providing interactive programming.

5. The method of claim 1 further comprising disseminating the content via mail and/or e-mail.

6. The method of claim 5 further comprising providing means for said persons fifty years old and older to dictate the subject matter of the mail and/or e-mail.

7. The method of claim 1 further comprising offering credit cards to persons fifty years old and older, said credit cards having reduced interest rates.

17. The method of claim 1 further comprising providing interactive programming.

8. A method of operating a dedicated channel comprising:

developing content relevant to a demographic comprising persons fifty years old and older, said content including entertainment and educational programming;

broadcasting the content over a radio or satellite frequency, or via a wire or cable, said content receivable and displayable by a display on a television, personal computer or hand-held device;

providing opportunities for third parties to place advertisements promoting goods and services wherein the advertisements are specifically related to subject matter of the programming during which the advertisements are shown; and

broadcasting promotional and informative content regarding conventions dedicated to issues and concerns facing the demographic.

9. The method of claim 8 further comprising disseminating content related to healthcare, politics, housing, governmental agencies, cooking and social activities.

10. The method of claim 8 further comprising disseminating content comprising sitcoms, game shows and movies.

11. The method of claim 8 further comprising disseminating content via mail and/or e-mail.

12. The method of claim 11 further comprising providing means for persons fifty years old and older to select the subject matter of received mail and/or e-mail.

13. The method of claim 8 further comprising offering credit cards to persons fifty years old and older, said credit cards having reduced interest rates.

14. A method of operating a dedicated senior citizen channel comprising;

developing senior-based content, including entertainment and educational programming;

broadcasting the senior-based content over a pre-established radio or satellite frequency, or via a cable, said content receivable and displayable by a television set, computer or hand-held device;

providing opportunities for third parties to place advertisements promoting senior-related goods and services wherein the advertisements are specifically related to subject matter of the programming during which the advertisements are shown;

broadcasting promotional and informative content regarding associated conventions dedicated to senior related issues and concerns wherein said promotional and informative content is specifically related to subject matter of the programming during which the promotional and informative content is shown.

disseminating senior-based content, including the promotional and informative content regarding the conventions, via mail and/or e-mail.

15. The method of claim 14 further comprising disseminating senior-based content related to healthcare, politics, housing, governmental agencies, cooking and social activities.

16. The method of claim 14 further comprising disseminating senior-based content comprising sitcoms, game shows and movies.

18. The method of claim 14 further comprising providing means for persons fifty years old and older to dictate the subject matter of the mail and/or e-mail.

19. The method of claim 14 further comprising providing the e-mails via a wired and/or wireless system.